Purchase this camera and claim $400 Cashback via redemption. Offer ends 5th July 2026. Learn more
33 Megapixels
4K Video Quality
Wi-Fi and Bluetooth
ISO 50-102400
Optical Viewfinder
3.0" LCD Screen
Overview

Sony a7 IV Mirrorless Digital Camera (Body Only)

An all-arounder that pushes beyond basic, the Sony a7 IV does double duty with strong stills and video performance. An advanced hybrid mirrorless camera, the a7 IV has the resolution and AF performance that appeals to photographers along with robust 4K 60p video recording for filmmakers and content creators.

SKU: GC35-ILCE7M4B

Sony a7 IV Mirrorless Digital Camera (Body Only)

Sony a7 IV Mirrorless Digital Camera (Body Only)

An all-arounder that pushes beyond basic, the Sony a7 IV does double duty with strong stills and video performance. An advanced hybrid mirrorless camera, the a7 IV has the resolution and AF performance that appeals to photographers along with robust 4K 60p video recording for filmmakers and content creators.

33MP Exmor R BSI CMOS Sensor

Newly developed 33MP Exmor R BSI CMOS full-frame sensor features a back-illuminated design that promotes high clarity, low noise, and vivid colour rendering. This design benefits working in low-light conditions and works in conjunction with a broad sensitivity range of ISO 100-51200. The sensor's design also achieves an impressive dynamic range of approximately 15 stops and files can be recorded in raw, JPEG, or the 10-bit HEIF format.

BIONZ XR Processor

Using the flagship-class BIONZ XR engine, high-speed image processing capabilities are available for fast continuous shooting, 4K video recording, and advanced AF tracking performance. The quick processing also helps to reduce rolling shutter and other motion distortions for clean rendering of moving subjects.

In terms of shooting speeds, the sensor and processor enable up to 10 fps shooting, using either the mechanical or electronic shutter and with AF/AE enabled. Also, the buffer permits recording up to 828 consecutive uncompressed raw + JPEG frames when using a CFexpress Type A card.

4K 60p Video Recording in 10-Bit

Making full use of the high-resolution 33MP sensor and fast processing capabilities, UHD 4K 24p/60p XAVC HS 10-bit recording is possible using the full width of the sensor, offering 7K oversampling for impressive sharpness and realism.

There is also oversampled 4K recording, via a 4.6K capture area, with a Super 35 crop, that offers UHD 4K output up to 60p in 10-bit.

No recording time limit allows for unlimited clip lengths and the camera's physical design features an improved heat-dissipating structure to promote longer possible recording times; longer than one hour of continuous 4K 60p 10-bit 4:2:2 recording, for example.

The a7 IV employs a pair of codecs to suit different workflows: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates and XAVC S-I, which is an intraframe codec for consistent performance and quality at bitrates up to 600 Mb/s.

S-Cinetone, S-Log3, and Other Colour and Gamma Controls

S-Cinetone can be used to deliver distinct colours and healthy-looking skin tone rendering that matches the FX9 and FX6 cameras, along with the a1 and a7S III, and is based on technology from the professional Cinema Line cameras, such as the VENICE. This colour profile offers natural mid-tones, soft colours, and especially well-controlled highlights.

HLG (Hybrid Log-Gamma) support permits recording within a wide colour gamut for producing HDR-ready content directly from the camera.

S-Log3 is also available for producing a 15+-stop dynamic range with increased grading control in the shadow to mid-tone regions of the image.

AI-Based Autofocus

Covering approximately 94% of the image area, a Fast Hybrid AF system incorporates 759 phase-detection points for quick and precise focusing in a variety of lighting conditions with sensitivity down to -4 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications.

Real-time Tracking and Real-time Eye AF

Borrowing from the flagship AF system, the a7 IV has tuned tracking and subject detection capabilities that lock onto subjects quickly and refines focus accurately on recognised eyes and faces of subjects:

Real-time Tracking is an AI-based subject recognition system that recognises colour, pattern, and subject distance information for high accuracy and focusing speed.

Beyond just tracking subjects, Real-time Eye AF fine-tunes the focusing accuracy and recognises human, animal, and bird's eyes for critical sharpness. Real-time Eye AF even maintains focus on a subject's eye when they leave and re-enter the frame, allowing for working in more spontaneous shooting situations.

AF During Video Recording and Additional Focusing Modes

Real-time Eye AF is fully supported during video recording, for subject detection and tracking of human, animal, and bird eyes while shooting.

For more control over how focus shifts appear during recording, seven-step AF transition speeds and five-step AF subject shift sensitivity controls let you refine how quickly focus shifts from point to point and how smoothly focusing shifts occur.

Focus Map is a unique way of visualising depth of field and functions in a similar way to peaking with a colourful overlay of the scene that indicates which parts of the scene are in front of and behind the focus point depending on the chosen aperture.

A feature carried over from the FX6 digital cine camera, AF Assist lets you intuitively switch over to manual focus control for adjusting focus position when working with AF. This is a quick way to shift selective focus between various subjects in a scene while recording.

Advanced External Flash Control

Suiting working with flash while photographing fast-moving subjects, P-TTL flash metreing is possible in between each exposure when working with lo, mid, or even hi-speed continuous shooting modes. This helps to maintain stable illumination if making low-light bursts and greatly benefits working in changing light or low-light conditions. The updated flash control system also helps to reduce flash trigger lag, uses the camera's AWB information for natural colour rendering, and supports adjusting select flash and transmitter units directly from the camera's interface.

Wireless Connectivity and Streaming

Built-in Wi-Fi enables the remote camera control and instant sharing of imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. This connectivity also provides remote camera control.

Use of the Imaging Edge mobile app is benefitted by Bluetooth to maintain a reliable connection between the camera and mobile device.

Supports Visual Story for easy cloud-based deliver of photos and videos immediately after shooting.

Sony a7 IV | USB Webcam and Streaming

Live streaming is possible directly from the camera simply by connecting the camera to a computer or compatible mobile device via USB, allowing the camera's video and audio capabilities to be used for live social media and video conferencing.

4K 15p, FHD 60p/30p, and HD 30p recording settings are available and there are also internal Creative Look and Soft Skin effects for a refined image quality straight from the camera.

Internal recording is supported to a memory card while live streaming.

UVC and UAC standards are supported for improved picture and sound quality during streaming.

Key Features:

33MP Full-Frame Exmor R CMOS BSI Sensor

Up to 10 fps Shooting, ISO 100-51200

4K 60p Video in 10-Bit, S-Cinetone

3.68m-Dot EVF with 120 fps Refresh Rate

3" 1.03m-Dot Vari-Angle Touchscreen LCD

759-Pt. Fast Hybrid AF, Real-time Eye AF

Focus Breathing Compensation

5-Axis SteadyShot Image Stabilisation

Creative Looks and Soft Skin Effect

4K 15p UVC/UAC Streaming via USB Type-C

What's in the Box:

Sony a7 IV Mirrorless Digital Camera (Body Only)

Sony NP-FZ100 Battery (2280mAh)

AC Adapter

Sony ALC-B1EM Body Cap

Shoulder Strap

Accessory Shoe Cap

Eyepiece Cup

USB Type-C to Type-A Cable

Purchase this camera and claim $400 Cashback via redemption. Offer ends 5th July 2026. Learn more
33 Megapixels
4K Video Quality
Wi-Fi and Bluetooth
ISO 50-102400
Optical Viewfinder
3.0" LCD Screen
Regular price $2,769.00
Sale price $2,769.00 Regular price $4,599.00 Save 39%
After cashback price Cash back available:$2,369.00After cash back
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Product Overview

Sony a7 IV Mirrorless Digital Camera (Body Only)

An all-arounder that pushes beyond basic, the Sony a7 IV does double duty with strong stills and video performance. An advanced hybrid mirrorless camera, the a7 IV has the resolution and AF performance that appeals to photographers along with robust 4K 60p video recording for filmmakers and content creators.

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Key Features

33 Megapixels

Capture stunning high resolution images with the 33MP BSI CMOS sensor.

4K Video Quality

The Sony A7 IV shoots at up to 10bit 4K/60p for stunning cinematic quality video.

Wi-Fi and Bluetooth

With built in Wi-Fi and Bluetooth you can easily transfer images from your camera to your phone. You can also shoot remotely via your smartphone using the Imaging Edge Mobile App.

ISO 50-102400

Designed to shoot in varying light conditions, the camera has a native ISO 50-102,400 range.

Optical Viewfinder

The Sony A7 IV is equipped with a high resolutions 3.69M dots / 0.78x magnification electronic viewfinder.

3.0" LCD Screen

The fully articulated 1,036,800 dot 3" touchscreen enabled LCD screen of the Sony A7 IV makes using it a breeze.

Product Specs

Download Manual

Brand

Sony

ISO Range

ISO 50-102400

Lens Mount

Sony E

Sensor Size

Full Frame

Sensor Resolution

33 Megapixels

Aspect Ratio

4:3 / 3:2 / 16:9 / 1:1 / 65:24 / 5:4 / 7:6

Continuous Shooting Speed

Up to 20fps

Self Timer

2 or 10 Seconds

Video Resolution

Up to 4K

Memory Card Type

CFExpress Type A / SD Card

Connectivity

WiFi / Bluetooth

Image Stabilisation

7 Stops IBIS

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