{"title":"SOFY - SONY SALE","description":null,"products":[{"product_id":"sony-16mm-f-2-8-e-mount-lens","title":"Sony 16mm f\/2.8 E-mount lens","description":"\u003cp\u003eLightweight and exceptionally compact, the silver E 16mm f\/2.8 Lens from Sony is a suitable travel companion. Providing a 24mm equivalent focal length when mounted to your APS-C-format E-mount camera, this lens will allow photographers to capture wide landscapes and work in tight spaces with ease. It offers a fast maximum aperture of f\/2.8 for operating in low-light conditions and it incorporates one aspherical element to combat various aberrations that may occur. Also, it has a fast and silent motor for autofocus in stills and video modes and features an internal focus design that ensures maximum performance. A seven-blade circular diaphragm is implemented as well for smooth bokeh. Additionally, it can accept optional ultra-wide and fisheye converters for getting 18mm and 15mm equivalent perspectives.\u003c\/p\u003e\n\u003ch3\u003e \u003c\/h3\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cp\u003eWith its pancake design, the lens only extends 0.9\" from the mount, resulting in a compact and lightweight camera system.\u003c\/p\u003e\n\u003cp\u003eDesigned for use on APS-C format cameras, this 16mm lens will provide a wide-angle perspective with a 35mm equivalent focal length of 24mm.\u003c\/p\u003e\n\u003cp\u003eThe fast f\/2.8 maximum aperture permits operation in less-than-ideal lighting situations and allows photographers to capture images with shallow depth of field.\u003c\/p\u003e\n\u003cp\u003eOne aspherical element is incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/p\u003e\n\u003cp\u003eThe lens uses an internal focusing design that contributes to faster autofocus performance as well as a minimum focus distance of 9.4\".\u003c\/p\u003e\n\u003cp\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e\n\u003cp\u003eThis lens is compatible with optical wide-angle and fisheye conversion lenses, which, when used, will convert this lens into an 18mm or 15mm lens, respectively.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719072157863,"sku":"GC35-SEL16F28","price":216.28,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/productimage_7626.jpg?v=1666600408"},{"product_id":"sony-18-135mm-f-3-5-5-6-lens","title":"Sony 18-135mm f\/3.5-5.6 Lens - Sony E Mount","description":"\u003cp\u003eSpanning a useful wide-angle to medium telephoto range, the E 18-135mm f\/3.5-5.6 OSS from Sony is a versatile 27-202.5mm equivalent zoom for APS-C-format E-mount mirrorless cameras. Complementing the range of focal lengths is an Optical SteadyShot image stabilization system, which minimizes the appearance of camera shake for sharper handheld shooting. Also helping to produce sharper imagery is a linear autofocus motor, which delivers quick and accurate focusing performance that is also quiet to suit video recording applications. Balancing with the handling attributes, this lens also sports an intelligent optical design that uses both extra-low dispersion glass and aspherical elements to control spherical and chromatic aberrations for high sharpness and clarity throughout the zoom range.\u003c\/p\u003e\n\u003ch3\u003e\u003c\/h3\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cp\u003eVersatile zoom designed for APS-C-format E-mount mirrorless cameras, this 18-135mm lens provides a 27-202.5mm equivalent focal length range.\u003c\/p\u003e\n\u003cp\u003eTwo extra-low dispersion elements help to reduce colour fringing and chromatic aberrations in order to produce greater clarity and colour accuracy.\u003c\/p\u003e\n\u003cp\u003eOne aspherical element helps to control distortion and reduce spherical aberrations for greater sharpness and accurate rendering.\u003c\/p\u003e\n\u003cp\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can also be combined with a select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/p\u003e\n\u003cp\u003eA linear autofocus motor provides quick and precise autofocus performance and enables accurate and silent focusing while recording videos. Additionally, a dedicated AF\/MF switch allows for quick changes between focusing methods.\u003c\/p\u003e\n\u003cp\u003eMinimum focusing distance of 1.5' along with a maximum magnification of 0.29x benefit working with close-up subjects.\u003c\/p\u003e\n\u003cp\u003eA rounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719072288935,"sku":"GC35-SEL18135","price":722.62,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/sony_sel18135_e_18_135mm_f_3_5_5_6_oss_1515113148_1383463.jpg?v=1666600427"},{"product_id":"sony-28mm-ultra-wide-angle-converter-for-sel28f20","title":"Sony 28mm Ultra Wide Angle Converter for SEL28F20","description":"\u003cul\u003e\n\u003cli\u003eDedicated ultra-wide Converter Lens for the SEL28F20 FE 28mm F2 Lens\u003c\/li\u003e\n\u003cli\u003eProvides a 21mm Field of View and delivers high resolution from Minimum Focusing Distance to infinity\u003c\/li\u003e\n\u003cli\u003eAutomatic detection for EXIF Data generation\u003c\/li\u003e\n\u003cli\u003eDust and moisture resistant design\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSpecifications\u003c\/strong\u003e\u003c\/p\u003e\u003ctable class=\"data-table\"\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eType\u003c\/th\u003e\n\u003ctd\u003eConverter\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eProduct name\u003c\/th\u003e\n\u003ctd\u003eUltra Wide Converter\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eModel name\u003c\/th\u003e\n\u003ctd\u003eSEL075UWC\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eFormat\u003c\/th\u003e\n\u003ctd\u003e35mm full frame *2\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eFocal-length (mm)\u003c\/th\u003e\n\u003ctd\u003e21mm *3\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003e35mm equivalent focal-length (APS-C) (mm)\u003c\/th\u003e\n\u003ctd\u003e31.5mm *3\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eLens construction (groups-elements)\u003c\/th\u003e\n\u003ctd\u003e4-4\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eAngle of view (APS-C)\u003c\/th\u003e\n\u003ctd\u003e68° *3 *4\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eAngle of view (35mm)\u003c\/th\u003e\n\u003ctd\u003e92° *3\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eMaximum aperture (F)\u003c\/th\u003e\n\u003ctd\u003e2.8 *3\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eMinimum aperture (F)\u003c\/th\u003e\n\u003ctd\u003e22 *3\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eMinimum focus distance (m)\u003c\/th\u003e\n\u003ctd\u003e0.24(AF) *2, 0.20(MF) *3\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eMinimum focus distance (ft)\u003c\/th\u003e\n\u003ctd\u003e0.79(AF) *2, 0.66(MF) *3\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eMaximum magnification ratio (x)\u003c\/th\u003e\n\u003ctd\u003e0.15(AF) *2, 0.20(MF) *3\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eHood type\u003c\/th\u003e\n\u003ctd\u003ePetal shape, fixed type\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eDimensions dia. x length (mm)\u003c\/th\u003e\n\u003ctd\u003eApprox. 72 x 51 mm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eDimensions dia. x length (in.)\u003c\/th\u003e\n\u003ctd\u003eApprox. 2-7\/8 x 2-1\/8\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eWeight (approx.) (g)\u003c\/th\u003e\n\u003ctd\u003eApprox. 267g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eWeight (approx.) (oz.)\u003c\/th\u003e\n\u003ctd\u003eApprox. 9.5oz\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719072682151,"sku":"GC35-SEL075UWC","price":302.36,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/54ebd02484be94970ea1db91be16f7bd.jpg?v=1666600461"},{"product_id":"sony-30mm-f-3-5-macro-e-mount-lens","title":"Sony 30mm F\/3.5 Macro E-mount Lens","description":"\u003cp\u003eMove in close to capture stunning details with the E 30mm f\/3.5 Macro Lens from Sony. Designed to work with APS-C-format E-mount cameras, this lens offers a normal-length 45mm equivalent focal length that makes it useful for a wide variety of subjects. Its main feature is the 1:1 magnification ratio provided by the 3.7\" minimum focus distance that enables photographers to capture outstanding close-ups. The lens makes use of one extra-low dispersion element and three aspherical elements to ensure sharp, contrasty images with minimal aberrations. Also, the lens has a maximum aperture of f\/3.5 and uses an internal focus design for fast, responsive autofocus. Along with these features, there is a seven-blade circular diaphragm to help create pleasing, smooth bokeh.\u003c\/p\u003e\n\u003ch3\u003e \u003c\/h3\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cp\u003eDesigned for Sony's line of APS-C-format E-mount cameras, this lens will provide a normal-length 45mm equivalent focal length, which is a good option for general purpose shooting.\u003c\/p\u003e\n\u003cp\u003eTrue macro design affords a life-size, 1:1 magnification ratio along with a 3.7\" minimum focusing distance and a 0.9\" minimum working distance for capturing close-ups of your subjects.\u003c\/p\u003e\n\u003cp\u003eAn aperture range of f\/3.5 to f\/22 allows for operation in a wide range of shooting situations and enables photographers to better control depth of field.\u003c\/p\u003e\n\u003cp\u003eOne extra-low dispersion glass element is featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/p\u003e\n\u003cp\u003eThree aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/p\u003e\n\u003cp\u003eAn internal focus design helps contribute to fast autofocusing speeds and prevents the lens' overall length from changing during use.\u003c\/p\u003e\n\u003cp\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719073009831,"sku":"GC35-SEL30M35","price":360.94,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/productimage_8191.jpg?v=1666600458"},{"product_id":"sony-35mm-f1-8-fixed-focal-lens-e-mount-lens","title":"Sony 35mm F1.8 Fixed Focal Lens E-Mount Lens","description":"\u003cp\u003eDelivering a \"normal-length\" 52.5mm equivalent on APS-C-format E-mount cameras, the E 35mm f\/1.8 OSS Lens from Sony is a versatile and lightweight option that will fit a variety of shooting scenarios. It offers a fast f\/1.8 maximum aperture for working in low-light and creating images with shallow depth of field. Equipped with one extra-low dispersion element and two aspherical elements, images will have an absolute minimum of aberrations. Also, it has built-in Optical SteadyShot image stabilization for reducing camera shake and creating sharper images and uses an internal focus mechanism that enables fast, responsive focusing as close as 11.8\". Additionally, it has a seven-blade circular diaphragm for smooth bokeh.\u003c\/p\u003e\n\u003ch3\u003e \u003c\/h3\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cp\u003eDesigned for APS-C-format cameras, this compact 35mm lens will provide a \"normal\" 52.5mm equivalent focal length.\u003c\/p\u003e\n\u003cp\u003eA maximum aperture of f\/1.8 offers excellent low-light imaging capabilities along with the ability to create images with a shallow depth of field.\u003c\/p\u003e\n\u003cp\u003eOne extra-low dispersion glass element is featured in the lens design to help reduce chromatic aberrations and colour fringing for improved clarity and colour neutrality.\u003c\/p\u003e\n\u003cp\u003eTwo aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/p\u003e\n\u003cp\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can be combined with a select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/p\u003e\n\u003cp\u003eAn internal focus mechanism contributes to faster, more responsive autofocus, the minimum focus distance of 11.8\", and easier handling as the lens does not change in length during use.\u003c\/p\u003e\n\u003cp\u003eA rounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719073042599,"sku":"GC35-SEL35F18","price":505.61,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/1459267188_img_608378.jpg?v=1666600473"},{"product_id":"sony-carl-zeiss-55mm-f1-8-lens","title":"Sony Carl Zeiss 55mm F1.8 Lens","description":"\u003cp\u003eThe Sony Carl Zeiss Sonnar T* FE 55mm F1.8 ZA lens offers a sophisticated design and outstanding optical quality that is sure to impress any enthusiast photographer. Featuring a fast maximum aperture of f\/1.8, the lens can capture stunning images in low light or with shallow depth-of-field effects, while its advanced optical elements minimize aberrations for crisp contrast and sharpness throughout the frame.\u003c\/p\u003e\n\u003cp\u003eAdditionally, it has an impressive minimum focusing distance of 0.4m (1.3 ft) for close-up shots with rich texture and detail, as well as dust and moisture resistant construction for reliable performance in challenging conditions. With its versatility and superior image quality, the Sony Carl Zeiss Sonnar T* FE 55mm F1.8 ZA lens is an essential tool for any serious photographer.\u003c\/p\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cp\u003eBased on the Zeiss Sonnar optical concept, this lens uses a design with seven elements in five groups that helps achieve the large maximum aperture of f\/1.8 while simultaneously reducing flare and improving contrast.\u003c\/p\u003e\n\u003cp\u003eA normal-length prime designed for full-frame E-mount cameras, this 55mm lens will provide an excellent perspective for street photography, portraits, and general-purpose shooting. It can also be used on APS-C format cameras where it will provide an equivalent focal length of 82.5mm.\u003c\/p\u003e\n\u003cp\u003eThe f\/1.8 maximum aperture allows users to create images with shallow depth of field and work in low-light conditions with relative ease.\u003c\/p\u003e\n\u003cp\u003eZeiss T* anti-reflective coatings have been applied to each lens surface to help minimize reflections in order to provide greater image clarity, contrast, and colour fidelity.\u003c\/p\u003e\n\u003cp\u003eThree aspherical elements, including two double-sided, are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/p\u003e\n\u003cp\u003eA linear autofocus motor and internal focus design provide quick and precise autofocus performance and enable accurate and silent focusing while recording videos.\u003c\/p\u003e\n\u003cp\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/p\u003e\n\u003cp\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719076548775,"sku":"GC35-SEL55F18Z","price":899.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/sony_sel55f18z_sonnar_t_fe_55mm_1489584921_1008124.jpg?v=1716124834"},{"product_id":"sony-e-16-55mm-f-2-8-g-lens","title":"Sony E 16-55mm f\/2.8 G Lens","description":"\u003cp\u003ePositioned as the workhorse lens for APS-C, the Sony E 16-55mm f\/2.8 G is a flexible wide-angle to portrait-length zoom featuring a bright constant f\/2.8 maximum aperture. This fast design suits working in a variety of lighting conditions throughout the zoom range and also affords greater control over depth of field. Further distinguishing itself, this lens sports four aspherical elements and three extra-low dispersion elements in order to control spherical and chromatic aberrations for greater sharpness and clarity. A Nano AR Coating has also been applied to further reduce surface reflections and flare for improved contrast when working in bright and backlit conditions. Benefitting the optics, this lens also sports an XD Linear Motor system that is quick and quiet, and also lends more responsive control for manual focus operation. The lens also has a dust- and moisture-sealed design, along with a fluorine coating, to support shooting in inclement conditions.\u003c\/p\u003e\n\u003ch3\u003e \u003c\/h3\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cp\u003eWide-to-portrait-length 16-55mm zoom is designed for APS-C-format Sony E-mount mirrorless cameras and provides a 24-82.5mm equivalent focal length range.\u003c\/p\u003e\n\u003cp\u003eBright f\/2.8 constant maximum aperture enables greater control over depth of field and also suits working in difficult lighting conditions.\u003c\/p\u003e\n\u003cp\u003eFour aspherical elements, including two AA (Advanced Aspherical) elements, help to greatly reduce distortion and spherical aberrations in order to accurately render scenes with a high degree of sharpness.\u003c\/p\u003e\n\u003cp\u003eThree extra-low dispersion elements reduce colour fringing and chromatic aberrations for improved clarity and colour accuracy.\u003c\/p\u003e\n\u003cp\u003eA Nano AR Coating has been applied to minimize surface reflections, flare, and ghosting for increased contrast and colour rendering in strong lighting conditions.\u003c\/p\u003e\n\u003cp\u003eAn XD Linear Motor system provides quick, quiet, and precise autofocus performance and also contributes to more natural, intuitive manual focus control. An AF\/MF switch is located on the lens barrel for tactile control over this setting.\u003c\/p\u003e\n\u003cp\u003eCustomizable focus hold buttons are present on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/p\u003e\n\u003cp\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/p\u003e\n\u003cp\u003eFluorine-coated front element resists dust, moisture, and fingerprints and is easy to clean.\u003c\/p\u003e\n\u003cp\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719077466279,"sku":"GC35-SEL1655G","price":1609.78,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/sel1655g.jpg?v=1666600923"},{"product_id":"sony-e-70-350mm-f-4-5-6-3-g-oss-lens","title":"Sony E 70-350mm f\/4.5-6.3 G OSS Lens","description":"\u003cp\u003eCovering a useful range of telephoto focal lengths, the E 70-350mm f\/4.5-6.3 G OSS from Sony is a 105-525mm-equivalent zoom for APS-C-format E-mount cameras. The long reach is suitable for sports, wildlife, and landscape shooting, and is benefitted by Optical SteadyShot image stabilization to minimize the appearance of camera shake for sharper handheld shooting. Also, complementing handling is an XD Linear Motor provides quick and quiet autofocus performance along with responsive manual focus control. In addition to refined handling and control, this 70-350mm lens is also characterized by its optical design, which includes one aspherical element and a trio of extra-low dispersion elements that reduce a variety of aberrations in order to realize sharp, clear imagery throughout the zoom range.\u003c\/p\u003e\n\u003ch3\u003e \u003c\/h3\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cp\u003eTelephoto zoom 70-350mm lens is designed for APS-C-format Sony E-mount mirrorless cameras and provides a 105-525mm equivalent focal length range.\u003c\/p\u003e\n\u003cp\u003eOne aspherical element helps to reduce distortion and spherical aberrations in order to accurately render scenes with a high degree of sharpness.\u003c\/p\u003e\n\u003cp\u003eThree extra-low dispersion elements reduce colour fringing and chromatic aberrations for improved clarity and colour accuracy.\u003c\/p\u003e\n\u003cp\u003eAn XD Linear Motor system provides quick, quiet, and precise autofocus performance and also contributes to more natural, intuitive manual focus control. An AF\/MF switch is located on the lens barrel for tactile control over this setting.\u003c\/p\u003e\n\u003cp\u003eCustomizable focus hold buttons are present on the lens barrel for intuitive tactile control and rapid access to select settings. Also, a zoom lock keeps the lens length fixed when not in use.\u003c\/p\u003e\n\u003cp\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds.\u003c\/p\u003e\n\u003cp\u003eSeven-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719077531815,"sku":"GC35-SEL70350G","price":1226.3,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/sel70350g.jpg?v=1769000492"},{"product_id":"sony-fe-100mm-f-2-8-stf-gm-oss-lens","title":"Sony FE 100mm f\/2.8 STF GM OSS Lens","description":"\u003cp\u003eDelivering both smooth bokeh and fine sharpness, the FE 100mm f\/2.8 STF GM OSS Lens from Sony is a short-telephoto prime featuring a unique, yet sophisticated optical design. Separating itself from other portrait-length lenses, this 100mm f\/2.8 features Smooth Trans Focus (STF) technology, which uses an apodization filter to realize notably smooth bokeh with rounded out-of-focus highlights in both the foreground and background. Contributing to a high degree of sharpness and clarity, the lens also incorporates one aspherical element and one extra-low dispersion element to suppress both spherical and chromatic aberrations. Additionally, a Nano AR coating has also been applied to reduce lens flare and ghosting for greater contrast and colour fidelity when working in strong lighting conditions.\u003c\/p\u003e\n\u003cp\u003eComplementing the optics, this lens also sports a robust physical construction that is dust- and moisture-sealed for use in trying conditions. It is also an apt performer and utilizes a Direct Drive SSM to afford quick, quiet, and smooth autofocus performance. A macro switching ring permits selecting between two focusing ranges, including a dedicated close-up range for working with subjects as close as 1.9' away with a 0.25x maximum magnification. Additionally, Optical SteadyShot image stabilization further contributes to producing sharp images when shooting handheld by minimizing the appearance of camera shake.\u003c\/p\u003e\n\u003ch3\u003e \u003c\/h3\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cp\u003eShort telephoto prime designed for full-frame Sony E-mount mirrorless cameras, however, it can also be used on APS-C models where it will provide a 150mm equivalent focal length.\u003c\/p\u003e\n\u003cp\u003eThe optical design incorporates an apodization element that helps to improve the quality of bokeh. This element, which resembles a radially graduated ND filter that tapers from clear in the centre to denser around the edges, produces more circular out-of-focus highlights for more pleasing selective focus and shallow depth of field effects.\u003c\/p\u003e\n\u003cp\u003eAn aperture range of f\/2.8 to f\/20 is available, however, the implementation of the apodization filter renders this range as T5.6 to T22.\u003c\/p\u003e\n\u003cp\u003eOne extra-low dispersion element reduces colour fringing and chromatic aberrations while one aspherical element controls spherical aberrations for improved clarity and sharpness.\u003c\/p\u003e\n\u003cp\u003eThe optical layout has also been designed to reduce peripheral highlight distortion due to vignetting in order to achieve rounder out-of-focus highlights in both the foreground and background.\u003c\/p\u003e\n\u003cp\u003eA Nano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and colour rendering in strong lighting conditions.\u003c\/p\u003e\n\u003cp\u003eA Direct Drive Super Sonic wave Motor AF system and internal focus mechanism provides quick, quiet, and precise autofocus performance and also contributes to more natural, intuitive manual focus control.\u003c\/p\u003e\n\u003cp\u003eA macro switching ring allows you to choose between two focusing ranges: 2.8' to infinity or a closer range of 1.9-3.3', which also offers a 0.25x magnification at a minimum focus for working with close-up details.\u003c\/p\u003e\n\u003cp\u003eA customizable focus hold button on the lens barrel can be used to hold the focusing position or can be set in-camera to control a variety of additional lens functions.\u003c\/p\u003e\n\u003cp\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can also be combined with a select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/p\u003e\n\u003cp\u003eA manual aperture ring can be de-clicked for smooth, silent aperture switching to benefit video applications.\u003c\/p\u003e\n\u003cp\u003eA dust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/p\u003e\n\u003cp\u003eA rounded 11-blade diaphragm further contributes to a pleasing bokeh quality when employing shallow depth of field techniques.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719078842535,"sku":"GC35-SEL100F28GM","price":2107.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437404799143.jpg?v=1778313165"},{"product_id":"sony-fe-135mm-f-1-8-gm-lens","title":"Sony FE 135mm f\/1.8 GM Lens","description":"\u003cp\u003ePrized for its ability to isolate focus, the FE 135mm f\/1.8 GM from Sony is a medium telephoto prime characterized by its bright and sophisticated design. The f\/1.8 maximum aperture excels in low-light conditions and also offers increased control over the depth of field for working with selective focus techniques. The advanced optical design incorporates two extra-low dispersion elements, including one Super ED element, to reduce chromatic aberrations and one XA (extreme aspherical) element, which significantly controls spherical aberrations for a high degree of image sharpness and clarity. Additionally, a Nano AR coating has been applied to limit ghosting and lens flare for increased contrast and colour fidelity when working in strong lighting conditions.\u003c\/p\u003e\n\u003cp\u003eComplementing the optical assets, this lens is also notable for its inclusion of an 11-blade circular diaphragm to produce smooth, soft-edged bokeh with selective focus imagery. For controlling focus, an XD A Linear Motor system is employed that is quick and quiet, and also lends more responsive control for manual focus operation. The lens also sports a dust- and moisture-sealed design to support shooting in inclement conditions and dedicated focus hold buttons, AF\/MF switch, and manual aperture ring lend further control while shooting.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAs part of Sony's esteemed G Master series, this lens is designed to achieve notably high resolution and sharpness through the correction of a wide variety of spherical and chromatic aberrations. Additionally, these lenses feature robust and intuitive-to-handle physical designs to benefit both photography and cine applications.\u003c\/p\u003e\n\u003cp\u003eMedium telephoto prime designed for full-frame E-mount mirrorless cameras, this 135mm f\/1.8 is also compatible with APS-C models where it will provide a 202.5mm equivalent focal length.\u003c\/p\u003e\n\u003cp\u003eBright f\/1.8 maximum aperture benefits working in difficult lighting conditions and also offers a wealth of control over the focus position when using shallow depth of field techniques.\u003c\/p\u003e\n\u003cp\u003eOne XA element is incorporated into the optical design, which features superior surface precision for effective control over astigmatism, field curvature, coma, and other spherical aberrations.\u003c\/p\u003e\n\u003cp\u003eTwo extra-low dispersion elements, including one Super ED element, are featured in the lens design and help to reduce chromatic aberrations and colour fringing for improved clarity and colour neutrality.\u003c\/p\u003e\n\u003cp\u003eA Nano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and colour rendering in strong lighting conditions.\u003c\/p\u003e\n\u003cp\u003eAn XD Linear Motor system and internal focus mechanism provides quick, quiet, and precise autofocus performance and also contributes to more natural, intuitive manual focus control. An AF\/MF switch is located on the lens barrel for tactile control over this setting.\u003c\/p\u003e\n\u003cp\u003eTwo customizable focus hold buttons are present on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/p\u003e\n\u003cp\u003eThe physical aperture ring can be de-clicked for smooth, silent aperture switching to benefit video applications.\u003c\/p\u003e\n\u003cp\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/p\u003e\n\u003cp\u003eFluorine-coated front element resists dust, moisture, and fingerprints and is easy to clean.\u003c\/p\u003e\n\u003cp\u003eRounded 11-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719079137447,"sku":"GC35-SEL135F18GM","price":2499.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437405028519-A_bbc3732d-25ac-4ae1-be26-5ab96540e366.jpg?v=1777613173"},{"product_id":"sony-fe-14mm-f-1-8-gm-lens-with-bonus-cleaning-kit","title":"Sony FE 14mm f\/1.8 GM Lens","description":"\u003ch3\u003eSony FE 14mm f\/1.8 GM Lens\u003c\/h3\u003e\n\u003cp\u003ePairing an ultra wide-angle focal length with an especially bright design, the FE 14mm f\/1.8 GM from Sony is a fast and dynamic lens well-suited to landscape, nature, architectural, and astrophotography applications. Its extremely wide perspective is complemented by an f\/1.8 maximum aperture for excellent performance in low-light conditions and its impressively compact form factor makes it a portable and versatile option for everything from casual walkaround shooting to staged architectural shoots.\u003c\/p\u003e\n\u003ch3\u003eFast Design and Refined Optics\u003c\/h3\u003e\n\u003cp\u003eAs a G Master lens, optical performance is prioritised and the 14mm f\/1.8 emphasises both sharpness and bokeh quality for versatility regardless of subject distance or aperture setting.\u003c\/p\u003e\n\u003cp\u003eTwo XA (extreme aspherical) elements, along with one standard aspherical element, promote high sharpness throughout the aperture range, even when working at the bright f\/1.8 position.\u003c\/p\u003e\n\u003cp\u003eAspherical elements feature superior surface precision for effective control over astigmatism, field curvature, coma, distortion and other spherical aberrations for highly accurate rendering and low distortion.\u003c\/p\u003e\n\u003cp\u003eThe combination of several aspherical elements, along with sophisticated focusing motors, promotes a truly compact and lightweight design, especially for such an ultra-wide focal length.\u003c\/p\u003e\n\u003cp\u003eOne Super ED element and two extra-low dispersion elements are featured in the lens design and help to reduce chromatic aberrations and colour fringing for improved clarity and colour neutrality.\u003c\/p\u003e\n\u003cp\u003eNano AR Coating II has been applied to reduce surface reflections, flare, and ghosting for increased contrast and colour rendering in strong lighting conditions. This updated coating is better suited for larger, curved elements and is especially adept at minimising internal reflections.\u003c\/p\u003e\n\u003ch3\u003eExcels in Low-Light Conditions\u003c\/h3\u003e\n\u003cp\u003eRare for an ultra-wide, the f\/1.8 maximum aperture is a useful asset for working in low-light conditions, such as for astrophotography applications and when making timelapses where shorter shutter speeds are required.\u003c\/p\u003e\n\u003cp\u003eThe optical design has been optimised for shooting wide open; the integrated high-curvature XA elements minimise sagittal flare for cleaner, more accurate nighttime sky and point light source rendering.\u003c\/p\u003e\n\u003ch3\u003eFast and Precise Focusing\u003c\/h3\u003e\n\u003cp\u003eAn XD Linear Motor system uses two separate motors to provide quick, quiet, and precise autofocus and tracking performance. This design also contributes to more natural, intuitive Linear Response manual focus control and an AF\/MF switch is located on the lens barrel for quick focus mode switching.\u003c\/p\u003e\n\u003cp\u003eInternal focusing design offers more responsive focusing performance and maintains a consistent overall lens length during operation.\u003c\/p\u003e\n\u003cp\u003eMinimum focusing distance of 9.8\" suits making dynamic close-up images.\u003c\/p\u003e\n\u003cp\u003eDespite its ultra-wide field of view, the close minimum focusing distance and bright maximum aperture enable creating shallow depth of field imagery characterized by a strong close-up subject and a soft background.\u003c\/p\u003e\n\u003ch3\u003eReliable Construction\u003c\/h3\u003e\n\u003cp\u003eBeyond outstanding optics, G Master lenses are also known for durable and reliable physical constructions, including extensive weather sealing and intuitive designs for easy operability. Also, specific to this 14mm f\/1.8, it features a uniquely compact and lightweight design, measuring 3.3 x 3.9\" and weighing just one pound.\u003c\/p\u003e\n\u003cp\u003ePhysical aperture ring can be de-clicked for smooth, silent aperture switching to benefit video applications. The ring also incorporates a locking \"A\" position for use in automated exposure modes.\u003c\/p\u003e\n\u003cp\u003eA focus hold button is present on the lens barrel for intuitive tactile control and rapid access to select programmable settings.\u003c\/p\u003e\n\u003cp\u003eIntegrated petal-shaped lens hood helps to block stray light from causing lens flare and also affords some physical protection to the front element.\u003c\/p\u003e\n\u003cp\u003eFilter holder is incorporated at the rear of the lens, within the lens mount, and accepts cut gel filters and a filter cutting template is included.\u003c\/p\u003e\n\u003cp\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberised control rings benefit handling in colder temperatures.\u003c\/p\u003e\n\u003cp\u003eFluorine-coated front and rear elements resist dust, moisture, and fingerprints and are easy to clean.\u003c\/p\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cp\u003eE-Mount Lens\/Full-Frame Format\u003c\/p\u003e\n\u003cp\u003eAperture Range: f\/1.8 to f\/16\u003c\/p\u003e\n\u003cp\u003eTwo XA Elements, One Super ED Element\u003c\/p\u003e\n\u003cp\u003eNano AR II and Fluorine Coatings\u003c\/p\u003e\n\u003cp\u003eXD Linear Motor AF, Internal Focus\u003c\/p\u003e\n\u003cp\u003ePhysical Aperture Ring; De-Click Switch\u003c\/p\u003e\n\u003cp\u003eDust and Moisture-Resistant Construction\u003c\/p\u003e\n\u003cp\u003eRounded 9-Blade Diaphragm\u003c\/p\u003e\n\u003ch3\u003eWhat's in the Box:\u003c\/h3\u003e\n\u003cp\u003eSony FE 14mm f\/1.8 GM Lens\u003c\/p\u003e\n\u003cp\u003eFront Cap\u003c\/p\u003e\n\u003cp\u003eSony ALC-R1EM Rear Lens Cap\u003c\/p\u003e\n\u003cp\u003eLens Case\u003c\/p\u003e\n\u003cp\u003eFilter Template\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719079268519,"sku":"GC35-SEL14F18GM","price":1725.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437405388967-A_5012bcc0-0e9c-4cb5-92a0-935b0707c1ae.jpg?v=1777613167"},{"product_id":"sony-fe-200-600mm-f-5-6-6-3-g-oss-lens","title":"Sony FE 200-600mm f\/5.6-6.3 G OSS Lens","description":"\u003cp\u003eThe Sony FE 200-600mm f\/5.6-6.3 G OSS Lens is a powerful telephoto lens with optical image stabilization that ensures crisp, clear photos even at long distances. Its advanced design includes two Extra Low Dispersion (ED) glass elements and three aspherical lenses that help reduce aberration and distortion for sharp images. The Direct Drive Super Sonic Wave Motor (DDSSM) ensures fast and quiet autofocus, perfect for capturing fleeting moments in nature or action scenes on the sports field.\u003c\/p\u003e\n\u003cp\u003eWith a minimum focusing distance of 3 meters, you can get close to your subjects and capture their unique features with stunning detail. Enjoy the convenience of shooting handheld for longer periods with the lightweight, dust and moisture resistant construction. This lens is a must-have for photographers who want to take their work to the next level. It's the perfect companion for your Sony Alpha E-mount camera system.\u003c\/p\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cp\u003eA far-reaching telephoto zoom designed for full-frame E-mount mirrorless cameras, this 200-600mm lens is also compatible with APS-C models where it provides a 300-900mm equivalent focal length range.\u003c\/p\u003e\n\u003cp\u003eA maximum aperture range of f\/5.6-6.3 helps minimize size and weight while providing excellent performance in a variety of applications.\u003c\/p\u003e\n\u003cp\u003eFive extra-low dispersion elements are featured in the lens design and help to control chromatic aberrations and reduce colour fringing for increased clarity and colour fidelity.\u003c\/p\u003e\n\u003cp\u003eOne aspherical element is placed at the rear of the optical design and reduces distortion and spherical aberrations in order to produce a high degree of sharpness and accurate rendering.\u003c\/p\u003e\n\u003cp\u003eA Nano AR Coating has been applied to minimize surface reflections, flare, and ghosting for increased contrast and colour rendering in strong lighting conditions.\u003c\/p\u003e\n\u003cp\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system has three dedicated modes, including panning and viewfinder stabilization priority settings, and can also be combined with a select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/p\u003e\n\u003cp\u003eA Direct Drive Super Sonic wave Motor (DDSSM) AF system provides quick, quiet, and precise autofocus performance and full-time MF override, and Linear Response MF also contributes to more natural, intuitive manual focus control.\u003c\/p\u003e\n\u003cp\u003eMinimum focusing distance of 7.9', along with a maximum magnification of 0.2x, benefits portraiture and headshots.\u003c\/p\u003e\n\u003cp\u003eFocus range limiter and focus hold controls offer more intuitive handling and faster performance when photographing moving subjects.\u003c\/p\u003e\n\u003cp\u003eInternal zoom design limits the overall length of the lens while zooming for more intuitive and comfortable handling.\u003c\/p\u003e\n\u003cp\u003eDust and weather-sealed construction benefits using the lens in inclement shooting conditions.\u003c\/p\u003e\n\u003cp\u003eThe front lens element features a fluorine coating to protect against smudges and dust from adhering to the glass surface.\u003c\/p\u003e\n\u003cp\u003eA rounded 11-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e\n\u003cp\u003eRemovable rotating tripod mount permits quick switching from horizontal to vertical shooting orientations.\u003c\/p\u003e\n\u003cp\u003eCompatible with optional 1.4x and 2x FE teleconverters for further increasing the lens's reach.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719079334055,"sku":"GC35-SEL200600G","price":2220.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437405520039-A_39668551-cbcf-434b-8a5f-25dcc0a2b036.jpg?v=1777613164"},{"product_id":"sony-fe-24-105mm-f-4-g-oss-lens-with-bonus-nisi-filter-kit","title":"Sony FE 24-105mm f\/4 G OSS Lens","description":"\u003ch3\u003eSony FE 24-105mm f\/4 G OSS Lens\u003c\/h3\u003e\n\u003cp\u003eDesigned for versatility, the FE 24-105mm f\/4 G OSS Lens from Sony is a wide-angle to short-telephoto zoom designed to be an ideal one-lens solution for everyday shooting. The flexible focal length range pairs with a bright constant maximum aperture, impressive optics, and intuitive handling to make it a suitable option for walk-around shooting, street subjects, travel, and event photography.\u003c\/p\u003e\n\u003ch3\u003eG Lens Series\u003c\/h3\u003e\n\u003cp\u003eFour aspherical elements are featured in the optical design, including two Advanced Aspherical elements, and noticeably reduce spherical aberrations and distortion throughout the zoom range for improved sharpness and clarity.\u003c\/p\u003e\n\u003cp\u003eThree extra-low dispersion elements are also used to minimise colour fringing and chromatic aberrations for greater colour accuracy.\u003c\/p\u003e\n\u003cp\u003eA Nano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and colour rendering in strong lighting conditions.\u003c\/p\u003e\n\u003cp\u003eConstant f\/4 maximum aperture offers consistent performance throughout the zoom range and also lends greater control over focus position for shallow depth of field techniques.\u003c\/p\u003e\n\u003cp\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e\n\u003cp\u003ePortable design weighs around 0.68 kg, making this a versatile choice for everyday shooting.\u003c\/p\u003e\n\u003ch3\u003eImage Stabilisation, AF, and Handling\u003c\/h3\u003e\n\u003cp\u003eOptical SteadyShot image stabilisation helps to minimise the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds.\u003c\/p\u003e\n\u003cp\u003eThis stabilisation system can also be combined with select camera's sensor-shift type image stabilisation for more effective control of camera blur.\u003c\/p\u003e\n\u003cp\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberised control rings benefit handling in colder temperatures.\u003c\/p\u003e\n\u003cp\u003eThe front lens element features a fluorine coating to protect against smudges and dust from adhering to the glass surface.\u003c\/p\u003e\n\u003cp\u003eDirect Drive Super Sonic wave AF motor and internal focus mechanism provide quick, quiet, and precise autofocus performance and also contribute to more natural, intuitive manual focus control.\u003c\/p\u003e\n\u003cp\u003eMinimum focusing distance of 1.25' results in a maximum magnification of 0.31x, making this lens a suitable choice for close-up subjects.\u003c\/p\u003e\n\u003cp\u003eA focus hold button and AF\/MF switch are present on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/p\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cp\u003eE-Mount Lens\/Full-Frame Format\u003c\/p\u003e\n\u003cp\u003eAperture Range: f\/4 to f\/22\u003c\/p\u003e\n\u003cp\u003e4 Aspherical Elements, 3 ED Elements\u003c\/p\u003e\n\u003cp\u003eNano AR and Fluorine Coatings\u003c\/p\u003e\n\u003cp\u003eDirect Drive Super Sonic Wave AF Motor\u003c\/p\u003e\n\u003cp\u003eOptical SteadyShot Image Stabilisation\u003c\/p\u003e\n\u003cp\u003eInternal Focus Design\u003c\/p\u003e\n\u003cp\u003eFocus Hold Button; AF\/MF Switch\u003c\/p\u003e\n\u003cp\u003eDust and Moisture-Resistant Construction\u003c\/p\u003e\n\u003cp\u003eRounded 9-Blade Diaphragm\u003c\/p\u003e\n\u003ch3\u003eWhat's in the Box:\u003c\/h3\u003e\n\u003cp\u003eSony FE 24-105mm f\/4 G OSS Lens\u003c\/p\u003e\n\u003cp\u003eALC-F77S 77mm Front Lens Cap\u003c\/p\u003e\n\u003cp\u003eALC-R1EM Rear Lens Cap\u003c\/p\u003e\n\u003cp\u003eALCSH152 Lens Hood\u003c\/p\u003e\n\u003cp\u003eLens Case\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719079497895,"sku":"GC35-SEL24105G","price":1335.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437405749415-A_ede0f843-b89c-4483-8297-f788bb728aeb.jpg?v=1777613157"},{"product_id":"sony-fe-24-240mm-f-3-5-6-3-oss-lens","title":"Sony FE 24-240mm f\/3.5-6.3 OSS Lens","description":"\u003cp\u003eDo it all with the Sony FE 24-240mm f\/3.5-6.3 OSS Lens for full-frame E-mount cameras. Able to cover everything from wide-angle to telephoto in a single compact form factor, this lens uses a variable aperture of f\/3.5-6.3 to keep size and weight to a minimum. Ensuring maximum quality throughout the range the lens incorporates one extra-low dispersion element and five aspherical elements that combat various aberrations. Also, it has a linear autofocus motor and internal focus design that provides fast, accurate, and reliable focusing. Further benefitting use is built-in Optical SteadyShot image stabilization that reduces the impact of camera shake, especially at longer focal lengths. The lens is dust and moisture resistant as well, for operation in less-than-ideal conditions. And, it has a seven-blade circular diaphragm for smooth bokeh.\u003c\/p\u003e\n\u003ch3\u003e \u003c\/h3\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cp\u003eDesigned to cover everything from wide-angle to telephoto perspectives, this full-frame 24-240mm E-mount lens can also be used on APS-C format cameras where it will provide an equivalent zoom range of 36-360mm.\u003c\/p\u003e\n\u003cp\u003eA variable f\/3.5-6.3 aperture helps keep lens size and weight to a minimum while still offering an outstanding 10x zoom range.\u003c\/p\u003e\n\u003cp\u003eOne extra-low dispersion glass element is featured in the lens design to help reduce chromatic aberrations and colour fringing for improved clarity and colour neutrality.\u003c\/p\u003e\n\u003cp\u003eFive aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/p\u003e\n\u003cp\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can also be combined with a select camera's sensor-shift type\u003c\/p\u003e\n\u003cp\u003eimage stabilization for more effective control of camera blur.\u003c\/p\u003e\n\u003cp\u003eA linear autofocus motor and internal focus design provide quick and precise autofocus performance and enable accurate and silent focusing while recording videos.\u003c\/p\u003e\n\u003cp\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/p\u003e\n\u003cp\u003eA rounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719079596199,"sku":"GC35-SEL24240","price":1498.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/sony_sel24240_fe_24_240mm_f_3_5_6_3_oss_1425422738_1126138.jpg?v=1666601402"},{"product_id":"sony-fe-20mm-f-1-8-g-lens","title":"Sony FE 20mm f\/1.8 G Lens","description":"\u003cp\u003eThe Sony FE 20mm f\/1.8 G Lens offers a wide angle range with an ultra fast aperture for capturing stunning images. With an 84° angle of view, this lens is perfect for shooting landscapes, night scenes, street photography and more. It features high-precision optics for excellent resolution and contrast, as well as a fast maximum aperture of f\/1.8 for greater low-light performance and beautiful background blur.\u003c\/p\u003e\n\u003cp\u003eThe lens also boasts a unique Direct Drive Super Sonic Wave Motor (DDSSM) to ensure fast, quiet autofocus, even when shooting in dimly lit conditions. With its lightweight design and dust- and moisture-resistant construction, this is the perfect lens for any photographer looking to capture stunning images with ease. So, whether you're shooting landscapes or night scenes, the Sony FE 20mm f\/1.8 G Lens is ready to help you create your photos with beautiful clarity and detail.\u003c\/p\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cp\u003eAn ultra-wide prime lens is designed for full-frame Sony E-mount mirrorless cameras but can also be used with APS-C models where it provides a 30mm equivalent focal length.\u003c\/p\u003e\n\u003cp\u003eBright f\/1.8 maximum aperture suits working in difficult lighting conditions and helps to maintain a relatively compact form factor.\u003c\/p\u003e\n\u003cp\u003eTwo AA (Advanced Aspherical) elements help to greatly reduce distortion and spherical aberrations in order to accurately render scenes with a high degree of sharpness.\u003c\/p\u003e\n\u003cp\u003eThree extra-low dispersion elements reduce colour fringing and chromatic aberrations for improved clarity and colour accuracy.\u003c\/p\u003e\n\u003cp\u003eA Nano AR Coating has been applied to minimize surface reflections, flare, and ghosting for increased contrast and colour rendering in strong lighting conditions.\u003c\/p\u003e\n\u003cp\u003eDual XD Linear Motor system provides quick, quiet, and precise autofocus performance and also contributes to more natural, intuitive manual focus control. An AF\/MF switch is located on the lens barrel for tactile control over this setting.\u003c\/p\u003e\n\u003cp\u003eCustomizable focus hold buttons are present on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/p\u003e\n\u003cp\u003eThe physical aperture ring can be de-clicked for smooth, silent aperture switching to benefit video applications.\u003c\/p\u003e\n\u003cp\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/p\u003e\n\u003cp\u003eFluorine-coated front element resists dust, moisture, and fingerprints and is easy to clean.\u003c\/p\u003e\n\u003cp\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719079694503,"sku":"GC35-SEL20F18G","price":1292.71,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437406077095-A_5e29423a-69ed-4031-829c-838b0223c69f.jpg?v=1777613152"},{"product_id":"sony-fe-24mm-f-1-4-gm-lens","title":"Sony FE 24mm f\/1.4 GM Lens","description":"\u003cp dir=\"ltr\" class=\"relative m-0 mb-1 mt-2 last:mb-0\"\u003e\u003cspan\u003eThe Sony FE 24mm f\/1.4 GM Lens is a professional-grade wide-angle prime lens designed for full-frame E-mount cameras. It boasts a bright, fast f\/1.4 maximum aperture that produces beautiful bokeh and excellent low light performance. The 11 elements in 9 groups optical design helps battle aberrations, while the Nano AR Coating helps reduce flares and ghosting. Its Direct Drive SSM focusing system ensures fast and accurate autofocus performance. For a more tactile experience, the lens features a smooth focus ring with linear response MF for fine manual control over your shots. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" class=\"relative m-0 mb-1 mt-2 last:mb-0\"\u003e\u003cspan\u003eThe combination of quality optics, robust construction and intuitive controls make this an ideal lens for professionals and enthusiasts alike. Whether you’re shooting landscapes, street photography or portraits, the Sony FE 24mm f\/1.4 GM Lens delivers stunning results every time. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" class=\"relative m-0 mb-1 mt-2 last:mb-0\"\u003e\u003cspan\u003eSo if you’re looking for a versatile wide-angle prime lens with amazing image quality, look no further than the Sony FE 24mm f\/1.4 GM Lens. You won’t be disappointed!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong style=\"font-size: 0.875rem;\"\u003eFeatures:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eVersatile wide-angle prime is designed for full-frame Sony E-mount mirrorless cameras, however can also be used on APS-C models where it provides a 36mm equivalent focal length.\u003c\/p\u003e\n\u003cp\u003eNotably fast f\/1.4 maximum aperture benefits working in difficult lighting conditions and also affords increased control over depth of field.\u003c\/p\u003e\n\u003cp\u003eTwo XA elements are incorporated into the optical design, which features superior surface precision for effective control over astigmatism, field curvature, coma, and other spherical aberrations.\u003c\/p\u003e\n\u003cp\u003eThree extra-low dispersion elements are featured in the lens design and help to reduce chromatic aberrations and colour fringing for improved clarity and colour neutrality.\u003c\/p\u003e\n\u003cp\u003eA Nano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and colour rendering in strong lighting conditions.\u003c\/p\u003e\n\u003cp\u003eA Direct Drive Super Sonic wave Motor AF system and internal focus mechanism provides quick, quiet, and precise autofocus performance and also contributes to more natural, intuitive manual focus control.\u003c\/p\u003e\n\u003cp\u003eA focus hold button is present on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/p\u003e\n\u003cp\u003eThe physical aperture ring can be de-clicked for smooth, silent aperture switching to benefit video applications.\u003c\/p\u003e\n\u003cp\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/p\u003e\n\u003cp\u003eFluorine-coated front element resists dust, moisture, and fingerprints and is easy to clean.\u003c\/p\u003e\n\u003cp\u003eRounded 11-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719079792807,"sku":"GC35-SEL24F14GM","price":1821.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437406273703-A_0886acf9-eee6-4c09-b3f5-390199f894ad.jpg?v=1777613168"},{"product_id":"sony-fe-24mm-f-2-8-g-lens","title":"Sony FE 24mm f\/2.8 G Lens","description":"\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003eSony has just announced not one, not two, but three new compact prime lenses fulfilling the 'Lens Trilogy'. Sony has certainly been very busy lately with the recent launch of the 35mm and \u003ca href=\"https:\/\/review.georges.com.au\/2021\/03\/17\/sonys-impossible-fe-50mm-f1-2-gm\/\"\u003eFE 50mm F1.2 GM\u003c\/a\u003e lenses and the recently announced \u003ca href=\"https:\/\/review.georges.com.au\/2021\/01\/27\/sony-a1-review-one-mirrorless-camera-to-rule-them-all\/\"\u003eSony Alpha 1\u003c\/a\u003e. The new G Lens Trilogy includes a \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-24mm-f-2-8-g-lens.html\"\u003eFE 24mm f\/2.8 G\u003c\/a\u003e, \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-40mm-f-2-5-g-lens.html\"\u003eFE 40mm f\/2.5 G\u003c\/a\u003e and \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-50mm-f-2-5-g-lens.html\"\u003eFE 50mm f\/2.5 G\u003c\/a\u003e. If you're a Sony prime shooter and were hoping for a smaller and more compact kit, Sony has just answered your prayers.\u003c\/p\u003e\n\u003cp\u003eThese new Sony lenses have the same dimensions and are all within a few grams of weight from each other. With superb and surprising features, these G lenses are not throw away kit options. Designed to support Sony's blistering fast autofocus performance and image quality, the G lens options are a welcome addition to the Sony stable.\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003e\u003c\/h2\u003e\n\u003ch2 id=\"what-is-the-build-quality-like\"\u003eWhat Is The Build Quality Like?\u003c\/h2\u003e\n\u003cp\u003eEach of the three Sony lenses features solid construction with surprising features both inside and out. It is especially surprising in a group of lenses that are only Œ¶68 x 45mm and weigh 162g, 173g and 174g. Even with all three of the new G Lens Trilogy offerings, your kit will be only 500g but whatever stellar Sony Alpha body you prefer.\u003c\/p\u003e\n\u003cp\u003eThe \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-24mm-f-2-8-g-lens.html\"\u003e24mm f\/2.8 G\u003c\/a\u003e, \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-40mm-f-2-5-g-lens.html\"\u003e40mm f\/2.5 G\u003c\/a\u003e and \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-50mm-f-2-5-g-lens.html\"\u003e50mm f\/2.5 G\u003c\/a\u003e all share the same durable build quality ideal for any photography or videography application. The construction of each of the lens barrels and hoods contain high-quality aluminium to maintain lightness. In true Sony fashion, all markings on the lens trilogy are both etched and clearly marked for ease of control.\u003c\/p\u003e\n\u003cp\u003eThe aperture ring has a great level of travel with nice clicking action - you can even turn this function off for video applications. The focus ring is ridged and glides, with just the right amount of resistance. What's more, each of the three lenses features a Focus Mode Switch and Focus Hold Button for optimal performance in either Autofocus or Manual.\u003c\/p\u003e\n\u003cp\u003eWhat's more, thanks to the G lens trilogy's consistent dimensions, the same 49mm filter thread is present on each lens. As a result, changing filters is seamless between each of the lenses. Finally, the lenses are dust and moisture-sealed to withstand most conditions.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 id=\"is-the-autofocus-performance-good-on-the-new-sony-lenses\"\u003eIs The Autofocus Performance Good On The New Sony Lenses?\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eTrue to Sony's industry-leading performance in autofocus, the new G lens trilogy delivers fast and accurate focus. The \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-24mm-f-2-8-g-lens.html\"\u003e24mm f\/2.8 G\u003c\/a\u003e, \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-40mm-f-2-5-g-lens.html\"\u003e40mm f\/2.5 G\u003c\/a\u003e and \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-50mm-f-2-5-g-lens.html\"\u003e50mm f\/2.5 G\u003c\/a\u003e are each supported by a pair of linear motors. What's more, these motors ensure precision performance in autofocus tracking modes as delivered by Sony's stunning Alpha cameras.\u003c\/p\u003e\n\u003cp\u003eFor videographers wishing to use compact primes, the G lenses feature Linear Response MF for precise control. The two linear motors operate in near silence and with no vibration - making them perfect for video recording where audio is critical. Plus, by de-clicking the aperture ring, you have the perfect lens trio for your next video project.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 id=\"how-do-the-sony-lenses-fair-for-image-quality\"\u003eHow Do The Sony Lenses Fair For Image Quality?\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThanks to the grouping of lens elements and the use of an Extra-low Dispersion element in each lens, image quality is superb. Plus, thanks to the precision build and grouping of aspherical elements, all common forms of aberration have been corrected. Plus, the Sony lens trilogy eliminates chromatic aberration and fringing due to the ED element's placement.\u003c\/p\u003e\n\u003cp\u003eAs a result, Sony G lenses deliver outstanding image quality in all conditions. The fast apertures of F2.5 and F2.8 ensure optimal light and subject separation with gorgeous blur and bokeh. These new lenses from Sony will delight with stunning images and crystal clear video recording every time.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 id=\"3-new-sony-lenses-for-you-to-choose-from\"\u003e3 New Sony Lenses For You To Choose From\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eSony is putting others to shame with their constant camera and lens releases. While it is not unusual to see a manufacturer release lenses at this time of year, it is interesting to see three Sony lenses released simultaneously. However you look at it, Sony is telling the world they are here for photographers and videographers. So, with a constantly growing range, there's bound to be a lens to suit you.\u003c\/p\u003e\n\u003cp\u003eAll three lenses were designed without the heavy price tag. Each has its own use case. The \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-24mm-f-2-8-g-lens.html\"\u003e24mm f\/2.8 G\u003c\/a\u003e Lens will appeal to landscape and travel photographers, whereas the \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-40mm-f-2-5-g-lens.html\"\u003e40mm f\/2.5 G\u003c\/a\u003e and \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-50mm-f-2-5-g-lens.html\"\u003e50mm f\/2.5 G\u003c\/a\u003e lens will be well suited for portraiture work. Ensure you stay tuned for our full review of these lenses. In the meantime, make sure you order them now, as the first shipment is likely to go quickly!\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719079923879,"sku":"GC35-SEL24F28G","price":766.15,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437406437543-A_8119e13c-5125-4270-a603-c7456459ddda.jpg?v=1777613156"},{"product_id":"sony-fe-35mm-f-1-4-gm-lens-with-bonus-nisi-filter-kit","title":"Sony FE 35mm f\/1.4 GM Lens","description":"\u003cp\u003eThe Sony FE 35mm F1.4 GM Lens is a must-have in any photographer's kit. Featuring a wide and fast maximum aperture of f\/1.4, it delivers stunningly sharp images with excellent contrast and resolution across the entire frame - even when shooting in low light conditions! It also boasts an advanced optical design that includes 14 elements arranged into 11 groups, including 2 XA (extreme aspherical) elements for superior corner-to-corner sharpness and distortion control, plus Nano AR Coating to reduce flare and ghosting.\u003c\/p\u003e\n\u003cp\u003eThe lens also features a Direct Drive SSM focusing system that offers both silent and accurate autofocus performance - perfect when capturing action or subjects in motion. With its rugged dust- and moisture-resistant construction, the Sony FE 35mm F1.4 GM Lens is ideal for any situation - indoors or out!\u003c\/p\u003e\n\u003cp\u003eWhether you're shooting landscapes, portraits, action shots, street photography, night scenes or anything in between - the Sony FE 35mm F1.4 GM Lens will take your images to new heights of quality and creativity. Go ahead – unleash your creative power with this incredible lens!\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719080218791,"sku":"GC35-SEL35F14GM","price":1682.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437406732455-A_6346c9a1-de65-42df-933f-db2534facb27.jpg?v=1777613169"},{"product_id":"sony-fe-35mm-f-1-8-lens","title":"Sony FE 35mm f\/1.8 Lens","description":"\u003cp\u003eThe fast and compact FE 35mm f\/1.8 Lens from Sony provides a versatile wide-angle solution for your full-frame E-mount camera. It boasts a maximum aperture of f\/1.8 for selective focus effects and for working in low-light conditions. To help ensure high-quality imaging in a range of conditions, the lens' aspherical element reduces aberrations and field curvature while maintaining contrast and edge-to-edge sharpness. For fast, responsive focusing, the 35mm uses a linear motor and internal focus design, while a customizable focus hold button locks focus when recomposing and can be set to activate other functions, including Eye AF, AF On, Aperture Preview, Shot Result Preview, or Bright Monitoring among others. Also, this lens has a dust- and moisture-resistant construction that will permit operation in less-than-ideal weather conditions. Additionally, it has a nine-blade circular diaphragm for smooth bokeh.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cp\u003eCovering a wide-angle perspective, this compact 35mm will pair nicely with Sony's full-frame E-mount cameras. It can also be used on APS-C format cameras where it will provide a 52.5mm equivalent focal length.\u003c\/p\u003e\n\u003cp\u003eA fast f\/1.8 maximum aperture provides the ability to create images with a shallow depth of field as well as work in low-light conditions.\u003c\/p\u003e\n\u003cp\u003eCustomizable focus hold button locks focus when recomposing and can be set to activate other functions, including Eye AF, AF On, Aperture Preview, Shot Result Preview, or Bright Monitoring among others.\u003c\/p\u003e\n\u003cp\u003eAn aspheric element is incorporated in the lens design to reduce aberrations and field curvature while maintaining contrast and sharpness.\u003c\/p\u003e\n\u003cp\u003eA linear autofocus motor and internal focus design provide quick and precise autofocus performance and enable accurate and silent focusing while recording videos.\u003c\/p\u003e\n\u003cp\u003eAF\/MF switch on the lens barrel conveniently allows for fast selection between autofocus or manual focus without having to access any menus.\u003c\/p\u003e\n\u003cp\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/p\u003e\n\u003cp\u003eThe rounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719080284327,"sku":"GC35-SEL35F18F","price":830.69,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437406863527-A_1e36063e-22c4-420d-8467-b0766f8c8ccf.jpg?v=1777613157"},{"product_id":"sony-fe-40mm-f-2-5-g-lens","title":"Sony FE 40mm f\/2.5 G Lens","description":"\u003cp\u003eSony has just announced not one, not two, but three new compact prime lenses fulfilling the \"Lens Trilogy\". Sony has certainly been very busy lately with the recent launch of the 35mm and \u003ca href=\"https:\/\/review.georges.com.au\/2021\/03\/17\/sonys-impossible-fe-50mm-f1-2-gm\/\"\u003eFE 50mm F1.2 GM\u003c\/a\u003e lenses and the recently announced \u003ca href=\"https:\/\/review.georges.com.au\/2021\/01\/27\/sony-a1-review-one-mirrorless-camera-to-rule-them-all\/\"\u003eSony Alpha 1\u003c\/a\u003e. The new G Lens Trilogy includes a \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-24mm-f-2-8-g-lens.html\"\u003eFE 24mm f\/2.8 G\u003c\/a\u003e, \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-40mm-f-2-5-g-lens.html\"\u003eFE 40mm f\/2.5 G\u003c\/a\u003e and \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-50mm-f-2-5-g-lens.html\"\u003eFE 50mm f\/2.5 G\u003c\/a\u003e. If you're a Sony prime shooter and were hoping for a smaller and more compact kit, Sony has just answered your prayers.\u003c\/p\u003e\n\u003cp\u003eThese new Sony lenses have the same dimensions and are all within a few grams of weight from each other. With superb and surprising features, these G lenses are not throw away kit options. Designed to support Sony's blistering fast autofocus performance and image quality, the G lens options are a welcome addition to the Sony stable.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSony 40mm f\/2.5 G Specifications\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMaximum Aperture: F2.5\u003c\/li\u003e\n\u003cli\u003eMinimum Aperture: F22\u003c\/li\u003e\n\u003cli\u003eLens Elements: 9 elements in 9 groups, including 1 ED element (Extra-low Dispersion)\u003c\/li\u003e\n\u003cli\u003eMinimum Focus Distance: 25cm\u003c\/li\u003e\n\u003cli\u003eFilter Size: 49mm\u003c\/li\u003e\n\u003cli\u003eDimension: Œ¶68x45mm\u003c\/li\u003e\n\u003cli\u003eWeight: 173g\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003c\/h2\u003e\n\u003ch2 id=\"what-is-the-build-quality-like\"\u003eWhat Is The Build Quality Like?\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eEach of the three Sony lenses features solid construction with surprising features both inside and out. It is especially surprising in a group of lenses that are only Œ¶68 x 45mm and weigh 162g, 173g and 174g. Even with all three of the new G Lens Trilogy offerings, your kit will be only 500g but whatever stellar Sony Alpha body you prefer.\u003c\/p\u003e\n\u003cp\u003eThe \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-24mm-f-2-8-g-lens.html\"\u003e24mm f\/2.8 G\u003c\/a\u003e, \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-40mm-f-2-5-g-lens.html\"\u003e40mm f\/2.5 G\u003c\/a\u003e and \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-50mm-f-2-5-g-lens.html\"\u003e50mm f\/2.5 G\u003c\/a\u003e all share the same durable build quality ideal for any photography or videography application. The construction of each of the lens barrels and hoods contain high-quality aluminium to maintain lightness. In true Sony fashion, all markings on the lens trilogy are both etched and clearly marked for ease of control.\u003c\/p\u003e\n\u003cp\u003eThe aperture ring has a great level of travel with nice clicking action - you can even turn this function off for video applications. The focus ring is ridged and glides, with just the right amount of resistance. What's more, each of the three lenses features a Focus Mode Switch and Focus Hold Button for optimal performance in either Autofocus or Manual.\u003c\/p\u003e\n\u003cp\u003eWhat's more, thanks to the G lens trilogy's consistent dimensions, the same 49mm filter thread is present on each lens. As a result, changing filters is seamless between each of the lenses. Finally, the lenses are dust and moisture-sealed to withstand most conditions.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 id=\"is-the-autofocus-performance-good-on-the-new-sony-lenses\"\u003eIs The Autofocus Performance Good On The New Sony Lenses?\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eTrue to Sony's industry-leading performance in autofocus, the new G lens trilogy delivers fast and accurate focus. The \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-24mm-f-2-8-g-lens.html\"\u003e24mm f\/2.8 G\u003c\/a\u003e, \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-40mm-f-2-5-g-lens.html\"\u003e40mm f\/2.5 G\u003c\/a\u003e and \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-50mm-f-2-5-g-lens.html\"\u003e50mm f\/2.5 G\u003c\/a\u003e are each supported by a pair of linear motors. What's more, these motors ensure precision performance in autofocus tracking modes as delivered by Sony's stunning Alpha cameras.\u003c\/p\u003e\n\u003cp\u003eFor videographers wishing to use compact primes, the G lenses feature Linear Response MF for precise control. The two linear motors operate in near silence and with no vibration - making them perfect for video recording where audio is critical. Plus, by de-clicking the aperture ring, you have the perfect lens trio for your next video project.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 id=\"how-do-the-sony-lenses-fair-for-image-quality\"\u003eHow Do The Sony Lenses Fair For Image Quality?\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThanks to the grouping of lens elements and the use of an Extra-low Dispersion element in each lens, image quality is superb. Plus, thanks to the precision build and grouping of aspherical elements, all common forms of aberration have been corrected. Plus, the Sony lens trilogy eliminates chromatic aberration and fringing due to the ED element's placement.\u003c\/p\u003e\n\u003cp\u003eAs a result, Sony G lenses deliver outstanding image quality in all conditions. The fast apertures of F2.5 and F2.8 ensure optimal light and subject separation with gorgeous blur and bokeh. These new lenses from Sony will delight with stunning images and crystal clear video recording every time.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 id=\"3-new-sony-lenses-for-you-to-choose-from\"\u003e3 New Sony Lenses For You To Choose From\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eSony is putting others to shame with their constant camera and lens releases. While it is not unusual to see a manufacturer release lenses at this time of year, it is interesting to see three Sony lenses released simultaneously. However you look at it, Sony is telling the world they are here for photographers and videographers. So, with a constantly growing range, there's bound to be a lens to suit you.\u003c\/p\u003e\n\u003cp\u003eAll three lenses were designed without the heavy price tag. Each has its own use case. The \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-24mm-f-2-8-g-lens.html\"\u003e24mm f\/2.8 G\u003c\/a\u003e Lens will appeal to landscape and travel photographers, whereas the \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-40mm-f-2-5-g-lens.html\"\u003e40mm f\/2.5 G\u003c\/a\u003e and \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-50mm-f-2-5-g-lens.html\"\u003e50mm f\/2.5 G\u003c\/a\u003e lens will be well suited for portraiture work. Ensure you stay tuned for our full review of these lenses. In the meantime, make sure you order them now, as the first shipment is likely to go quickly!\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719080644775,"sku":"GC35-SEL40F25G","price":809.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437407322279-A_f871c9b0-c984-41e9-94fc-8d6a1e2995d3.jpg?v=1777613160"},{"product_id":"sony-fe-50mm-f-1-2-gm-lens","title":"Sony FE 50mm f\/1.2 GM Lens","description":"\u003cp\u003eThe Sony FE 50mm f\/1.2 GM Lens is a versatile and powerful lens that is perfect for any photographer looking to make a statement with their photos. With its large aperture and advanced optics, this lens lets you shoot with stunning clarity even in low-light environments. The fast autofocus system ensures sharp focus at all times, making sure that every shot looks razor-sharp. It also features an 11-blade circular diaphragm for beautiful bokeh effects and a dust and moisture resistant design for reliable use in harsher conditions.\u003c\/p\u003e\n\u003cp\u003eWhether you're shooting portraits or landscapes, the Sony FE 50mm f\/1.2 GM Lens will let you capture amazing images no matter where your creative eye takes you. With top-notch optics and light gathering power, this lens will make sure you always have the perfect shot. Get ready to wow your audience with breath-taking imagery - the Sony FE 50mm f\/1.2 GM Lens is a must-have for any serious photographer.\u003c\/p\u003e\n\u003ch2 id=\"sony-fe-50mm-f1-2-feature-packed-little-lens\"\u003eSony FE 50mm F1.2 - Feature-Packed Little Lens\u003c\/h2\u003e\n\u003cp\u003eThe \u003ca href=\"https:\/\/www.georges.com.au\/lenses-digital-slr-cameras\/shop-by-mount\/sony-full-frame-mirrorless-mount\/sony-fe-50mm-f-1-2-gm-lens.html\"\u003eSony FE 50mm F1.2 GM Prime\u003c\/a\u003e is incredibly compact and fits in the palm of your hand. Due to its solid build quality and premium grade features, it's a heavier prime lens at 778g. However, Sony still claims it to be the lightest and the smallest lens in its class. The hybrid metal and engineering-plastic housing deliver a dust and moisture resistant lens. There is ample sealing around all the rings, mount and buttons to face the harshest conditions. Pair it with a Sony digital mirrorless camera such as the Sony a7R IV, and you have a weather-sealed kit.\u003c\/p\u003e\n\u003cp\u003eIn terms of external features, there's plenty to touch and play with. Starting with the focus ring, it is incredibly smooth and responsive with fine linear focus control. The aperture ring is broad and clearly marked, with each f-stop also engraved into the ring. Thanks to the aperture control ring On\/Off switch, you can opt for audible clicks at each step or opt for entirely smooth and silent aperture control. The \u003ca href=\"https:\/\/www.georges.com.au\/lenses-digital-slr-cameras\/shop-by-mount\/sony-full-frame-mirrorless-mount\/sony-fe-50mm-f-1-2-gm-lens.html\"\u003eSony FE 50mm F1.2\u003c\/a\u003e also sports a Focus Hold button to lock in the desired focus - this can be further customised via the camera menu. Finally, the focus control switch provides a seamless transition between Manual and Auto Focus.\u003c\/p\u003e\n\u003ch2 id=\"sony-fe-50mm-f1-2-gm-extreme-performance\"\u003eSony FE 50mm F1.2 GM - Extreme Performance\u003c\/h2\u003e\n\u003cp\u003eIf you think a lot is going on with the outside of the \u003ca href=\"https:\/\/www.georges.com.au\/lenses-digital-slr-cameras\/shop-by-mount\/sony-full-frame-mirrorless-mount\/sony-fe-50mm-f-1-2-gm-lens.html\"\u003eSony 50mm F1.2 GM\u003c\/a\u003e, wait till you see it's internal performance. Thanks to an 11-bladed circular aperture control unit, the lens delivers exquisite bokeh with smooth and soft fall off. To further enhance this, Sony has done considerable work on eliminating spherical aberration. Plus, they've managed to squeeze in 14 ED glass lens elements in 10 groups, with three being XA (Extreme Aspherical) elements. These boast 0.01-micron surface precision for precision performance and quality. Combined with the AR Nano coating, the lens delivers outstanding resolution and contrast performance.\u003c\/p\u003e\n\u003cp\u003eAll of that glass needs to move in response to Sony's industry-leading focus performance. Fortunately, the \u003ca href=\"https:\/\/www.georges.com.au\/lenses-digital-slr-cameras\/shop-by-mount\/sony-full-frame-mirrorless-mount\/sony-fe-50mm-f-1-2-gm-lens.html\"\u003eSony 50mm F1.2 GM\u003c\/a\u003e incorporates four Sony XD (Extreme Dynamic) Liner Motors to adequately deliver fast, accurate and silent autofocus regardless of shooting video or still photography. Sony has constructed the 50mm with a 40cm minimal focus distance for beautiful close-up work.\u003c\/p\u003e\n\u003ch2 id=\"sonys-unparalleled-focusing-performance\"\u003eSony's Unparalleled Focusing Performance\u003c\/h2\u003e\n\u003cp\u003eThe \u003ca href=\"https:\/\/www.georges.com.au\/lenses-digital-slr-cameras\/shop-by-mount\/sony-full-frame-mirrorless-mount\/sony-fe-50mm-f-1-2-gm-lens.html\"\u003eSony 50mm F1.2 GM\u003c\/a\u003e prime lens delivers autofocus performance to perfectly match their best Alpha series cameras abilities. Driven by the four XD (Extreme Dynamic) Linear Motors, it achieves accurate focus in all lighting conditions, even wide open at F1.2. While the motors do the grunt work, the built-in algorithms deliver hyper-responsive control response without any hint of vibration - critical for video recording.\u003c\/p\u003e\n\u003cp\u003eWhen shooting video, the Linear Response MF function allows responsiveness to even the most subtle of focus changes. If you are capitalising on Sony's eye and face tracking, the 50mm F1.2 GM will never miss a moment.\u003c\/p\u003e\n\u003ch2 id=\"unbeatable-image-quality\"\u003eUnbeatable Image Quality\u003c\/h2\u003e\n\u003cp\u003eSo what do you get when you cross the fastest autofocus performance in the industry, extreme precision quality glass and Sony's faultless build and feature qualities? The answer is straightforward. The \u003ca href=\"https:\/\/www.georges.com.au\/lenses-digital-slr-cameras\/shop-by-mount\/sony-full-frame-mirrorless-mount\/sony-fe-50mm-f-1-2-gm-lens.html\"\u003eSony FE 50mm F1.2 GM\u003c\/a\u003e delivers unparalleled image quality with edge-to-edge sharpness and stunning resolution. Plus, with the F1.2 wide aperture, low light performance and subject separation are guaranteed. And for those that love to achieve dreamy bokeh in portrait shots, the \u003ca href=\"https:\/\/www.georges.com.au\/lenses-digital-slr-cameras\/shop-by-mount\/sony-full-frame-mirrorless-mount\/sony-fe-50mm-f-1-2-gm-lens.html\"\u003eFE 50mm F1.2\u003c\/a\u003e is sure to delight.\u003c\/p\u003e\n\u003ch2 id=\"final-thoughts-on-the-sony-fe-50mm-f1-2-gm-lens\"\u003eFinal Thoughts on the Sony FE 50mm F1.2 GM Lens\u003c\/h2\u003e\n\u003cp\u003eIt's important to keep in mind that this announcement is hot on the heels of the launch of the Sony FE 35mm F1.4 GM lens. You can check out our review of that brilliant lens \u003ca href=\"https:\/\/review.georges.com.au\/2021\/02\/17\/sony-35mm-f1-4-gm-lens\/\"\u003ehere\u003c\/a\u003e. Overall, the \u003ca href=\"https:\/\/www.georges.com.au\/lenses-digital-slr-cameras\/shop-by-mount\/sony-full-frame-mirrorless-mount\/sony-fe-50mm-f-1-2-gm-lens.html\"\u003eSony FE 50mm F1.2 GM\u003c\/a\u003e offers Sony shooters unbeatable optical performance in a compact body. If nothing else, this is the lens that will turn many old-school shooters to take up Sony. Be sure to order your copy of the \u003ca href=\"https:\/\/www.georges.com.au\/lenses-digital-slr-cameras\/shop-by-mount\/sony-full-frame-mirrorless-mount\/sony-fe-50mm-f-1-2-gm-lens.html\"\u003eSony FE 50mm F1.2 GM\u003c\/a\u003e prime lens either in-store or online at Georges Cameras\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719080710311,"sku":"GC35-SEL50F12GM","price":2235.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437407355047-A_4a056cb8-b674-4ec8-a98c-56582c497e55.jpg?v=1777613169"},{"product_id":"sony-fe-50mm-f-1-8-lens","title":"Sony FE 50mm f\/1.8 Lens","description":"\u003cp\u003eA simple, bright, and lightweight normal prime, the FE 50mm f\/1.8 from Sony is a versatile normal-length prime lens designed for full-frame E-mount mirrorless cameras. Its sleek design makes it well-suited for everyday shooting, while the fast f\/1.8 maximum aperture benefits working in low-light conditions as well as offers increased control over depth of field for selective focus imagery. The optical design incorporates one aspherical element to control spherical aberrations, an employs a double-gauss configuration in order to realize sharper, clearer image quality throughout the aperture range with reduced field curvature. A DC actuator is also employed to provide quick and precise autofocus performance that is also quiet to suit video recording applications. Additionally, a rounded seven-blade diaphragm is featured to render out-of-focus highlights with a smooth, circular appearance. Characterized by its straight-forward design, this go-to lens balances both ease of handling along with enhanced image quality.\u003c\/p\u003e\n\u003ch3\u003eFeatures:\u003cbr\u003e\n\u003c\/h3\u003e\n\u003cp\u003eNormal-length 50mm prime lens is designed for full-frame Sony E-mount mirrorless cameras, however, can also be used with APS-C models where it will provide a 75mm equivalent focal length.\u003c\/p\u003e\n\u003cp\u003eFast f\/1.8 maximum aperture benefits working in difficult lighting conditions and also avails greater control over focus placement for working with shallow depth of field techniques.\u003c\/p\u003e\n\u003cp\u003eOne aspherical element is incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/p\u003e\n\u003cp\u003eDouble-gauss optical configuration helps to reduce field curvature and distortions for more consistent image quality from edge-to-edge.\u003c\/p\u003e\n\u003cp\u003eDC actuator motor offers quick, quiet, and accurate autofocus performance to suit both stills and video applications.\u003c\/p\u003e\n\u003cp\u003eMetal bayonet offers increased durability and a solid feel when mounting the lens.\u003c\/p\u003e\n\u003cp\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719080841383,"sku":"GC35-SEL50F18F","price":439.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437407453351-A_8c92fa71-fc1f-49ae-8c8f-3772a2296bfd.jpg?v=1777613160"},{"product_id":"sony-fe-50mm-f-2-5-g-lens","title":"Sony FE 50mm f\/2.5 G Lens","description":"\u003cp\u003eSony has just announced not one, not two, but three new compact prime lenses fulfilling the  \"Lens Trilogy\". Sony has certainly been very busy lately with the recent launch of the 35mm and \u003ca href=\"https:\/\/review.georges.com.au\/2021\/03\/17\/sonys-impossible-fe-50mm-f1-2-gm\/\"\u003eFE 50mm F1.2 GM\u003c\/a\u003e lenses and the recently announced \u003ca href=\"https:\/\/review.georges.com.au\/2021\/01\/27\/sony-a1-review-one-mirrorless-camera-to-rule-them-all\/\"\u003eSony Alpha 1\u003c\/a\u003e. The new G Lens Trilogy includes a \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-24mm-f-2-8-g-lens.html\"\u003eFE 24mm f\/2.8 G\u003c\/a\u003e, \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-40mm-f-2-5-g-lens.html\"\u003eFE 40mm f\/2.5 G\u003c\/a\u003e and \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-50mm-f-2-5-g-lens.html\"\u003eFE 50mm f\/2.5 G\u003c\/a\u003e. If you're a Sony prime shooter and were hoping for a smaller and more compact kit, Sony has just answered your prayers.\u003c\/p\u003e\n\u003cp\u003eThese new Sony lenses have the same dimensions and are all within a few grams of weight from each other. With superb and surprising features, these G lenses are not throw away kit options. Designed to support Sony's blistering fast autofocus performance and image quality, the G lens options are a welcome addition to the Sony stable.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSony 50mm f\/2.5 G Specifications\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMaximum Aperture: F2.5\u003c\/li\u003e\n\u003cli\u003eMinimum Aperture: F22\u003c\/li\u003e\n\u003cli\u003eLens Elements: 9 elements in 9 groups, including 1 ED element (Extra-low Dispersion)\u003c\/li\u003e\n\u003cli\u003eMinimum Focus Distance: 31cm\u003c\/li\u003e\n\u003cli\u003eFilter Size: 49mm\u003c\/li\u003e\n\u003cli\u003eDimension: Œ¶68x45mm\u003c\/li\u003e\n\u003cli\u003eWeight: 174g\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003c\/h2\u003e\n\u003ch2 id=\"what-is-the-build-quality-like\"\u003eWhat Is The Build Quality Like?\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eEach of the three Sony lenses features solid construction with surprising features both inside and out. It is especially surprising in a group of lenses that are only Œ¶68 x 45mm and weigh 162g, 173g and 174g. Even with all three of the new G Lens Trilogy offerings, your kit will be only 500g but whatever stellar Sony Alpha body you prefer.\u003c\/p\u003e\n\u003cp\u003eThe \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-24mm-f-2-8-g-lens.html\"\u003e24mm f\/2.8 G\u003c\/a\u003e, \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-40mm-f-2-5-g-lens.html\"\u003e40mm f\/2.5 G\u003c\/a\u003e and \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-50mm-f-2-5-g-lens.html\"\u003e50mm f\/2.5 G\u003c\/a\u003e all share the same durable build quality ideal for any photography or videography application. The construction of each of the lens barrels and hoods contain high-quality aluminium to maintain lightness. In true Sony fashion, all markings on the lens trilogy are both etched and clearly marked for ease of control.\u003c\/p\u003e\n\u003cp\u003eThe aperture ring has a great level of travel with nice clicking action - you can even turn this function off for video applications. The focus ring is ridged and glides, with just the right amount of resistance. What's more, each of the three lenses features a Focus Mode Switch and Focus Hold Button for optimal performance in either Autofocus or Manual.\u003c\/p\u003e\n\u003cp\u003eWhat's more, thanks to the G lens trilogy's consistent dimensions, the same 49mm filter thread is present on each lens. As a result, changing filters is seamless between each of the lenses. Finally, the lenses are dust and moisture-sealed to withstand most conditions.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 id=\"is-the-autofocus-performance-good-on-the-new-sony-lenses\"\u003eIs The Autofocus Performance Good On The New Sony Lenses?\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eTrue to Sony's industry-leading performance in autofocus, the new G lens trilogy delivers fast and accurate focus. The \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-24mm-f-2-8-g-lens.html\"\u003e24mm f\/2.8 G\u003c\/a\u003e, \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-40mm-f-2-5-g-lens.html\"\u003e40mm f\/2.5 G\u003c\/a\u003e and \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-50mm-f-2-5-g-lens.html\"\u003e50mm f\/2.5 G\u003c\/a\u003e are each supported by a pair of linear motors. What's more, these motors ensure precision performance in autofocus tracking modes as delivered by Sony's stunning Alpha cameras.\u003c\/p\u003e\n\u003cp\u003eFor videographers wishing to use compact primes, the G lenses feature Linear Response MF for precise control. The two linear motors operate in near silence and with no vibration - making them perfect for video recording where audio is critical. Plus, by de-clicking the aperture ring, you have the perfect lens trio for your next video project.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 id=\"how-do-the-sony-lenses-fair-for-image-quality\"\u003eHow Do The Sony Lenses Fair For Image Quality?\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThanks to the grouping of lens elements and the use of an Extra-low Dispersion element in each lens, image quality is superb. Plus, thanks to the precision build and grouping of aspherical elements, all common forms of aberration have been corrected. Plus, the Sony lens trilogy eliminates chromatic aberration and fringing due to the ED element's placement.\u003c\/p\u003e\n\u003cp\u003eAs a result, Sony G lenses deliver outstanding image quality in all conditions. The fast apertures of F2.5 and F2.8 ensure optimal light and subject separation with gorgeous blur and bokeh. These new lenses from Sony will delight with stunning images and crystal clear video recording every time.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 id=\"3-new-sony-lenses-for-you-to-choose-from\"\u003e3 New Sony Lenses For You To Choose From\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eSony is putting others to shame with their constant camera and lens releases. While it is not unusual to see a manufacturer release lenses at this time of year, it is interesting to see three Sony lenses released simultaneously. However you look at it, Sony is telling the world they are here for photographers and videographers. So, with a constantly growing range, there's bound to be a lens to suit you.\u003c\/p\u003e\n\u003cp\u003eAll three lenses were designed without the heavy price tag. Each has its own use case. The \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-24mm-f-2-8-g-lens.html\"\u003e24mm f\/2.8 G\u003c\/a\u003e Lens will appeal to landscape and travel photographers, whereas the \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-40mm-f-2-5-g-lens.html\"\u003e40mm f\/2.5 G\u003c\/a\u003e and \u003ca href=\"https:\/\/www.georges.com.au\/sony-fe-50mm-f-2-5-g-lens.html\"\u003e50mm f\/2.5 G\u003c\/a\u003e lens will be well suited for portraiture work. Ensure you stay tuned for our full review of these lenses. In the meantime, make sure you order them now, as the first shipment is likely to go quickly!\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719080939687,"sku":"GC35-SEL50F25G","price":998.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437407486119-A_198388e0-6338-46c1-b7b6-57370d702104.jpg?v=1777613161"},{"product_id":"sony-fe-70-300mm-f-4-5-5-6-g-oss-lens","title":"Sony FE 70-300mm f\/4.5-5.6 G OSS Lens","description":"\u003cp\u003eSpanning a useful range of telephoto focal lengths, the FE 70-300mm f\/4.5-5.6 G OSS from Sony is a versatile zoom lens designed for full-frame E-mount mirrorless cameras. Complementing the reach, this lens' optical design incorporates four aspherical elements and two extra-low dispersion glass elements to control spherical and chromatic aberrations throughout the zoom range for increased clarity, sharpness, and colour accuracy. A Nano AR coating has also been applied to individual lens elements to minimise lens flare and ghosting for increased contrast and colour fidelity when working in strong lighting conditions. Well-suited to a variety of telephoto needs, this zoom lens balances both a versatile focal length range along with a sophisticated optical design for maintained image quality.\u003c\/p\u003e\n\u003cp\u003eWorking in concert with the optical assets, this lens also incorporates an Optical SteadyShot image stabilisation mechanism that minimises the appearance of camera shake for sharper handheld shooting. Also benefitting sharpness is a linear actuator autofocus system, which offers smooth, quiet focusing performance to support both stills and movie recording applications. An internal focusing mechanism is also employed, which limits the overall length of the lens when focusing and both a focus range limiter and focus hold button facilitate more intuitive handling. Additionally, the lens is designed to be dust- and moisture resistant for use in trying conditions.\u003c\/p\u003e\n\u003ch3\u003eFeatures:\u003cbr\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eTwo extra-low dispersion glass elements are featured in the lens design to help reduce chromatic aberrations and colour fringing for improved clarity and color neutrality.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eFour aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eNano AR Coating has been applied to minimise surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003c\/span\u003eOptical SteadyShot image stabilisation helps to minimise the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003c\/span\u003eThis stabilisation system can also be combined with select camera's sensor-shift type image stabilisation for more effective control of camera blur.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003c\/span\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003c\/span\u003eLinear autofocus motor and internal focus design provide quick and precise autofocus performance and enables accurate and silent focusing while recording videos.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003c\/span\u003eFocus range limiter button offers faster performance when photographing moving subjects.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003c\/span\u003eCustomisable focus hold button for intuitive tactile control and rapid access to select settings.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003c\/span\u003eMinimum focusing distance of 3' yields an impressive maximum magnification of 0.31x, making this lens suitable for both close-up and distant subjects.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719081169063,"sku":"GC35-SEL70300G","price":1609.78,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/sony_sel70300g_fe_70_300mm_f_4_5_5_6_g_1459251297_1242614.jpg?v=1666601661"},{"product_id":"sony-fe-85mm-f-1-8-lens","title":"Sony FE 85mm f\/1.8 Lens","description":"\u003cp\u003eAn ideal portrait-length prime, the FE 85mm f\/1.8 from Sony is a sleek short-telephoto lens designed for full-frame E-mount mirrorless cameras. The bright f\/1.8 maximum aperture benefits this lens's use in low-light conditions and also affords extensive control over depth of field when working with selective focus techniques. The nine elements, eight groups lens construction includes one extra-low dispersion element to minimize chromatic aberrations and colour fringing for greater clarity and colour accuracy. Benefitting the optical design is a simple, intuitive physical layout that incorporates a customizable focus hold button and a physical AF\/MF switch. The double linear AF motor itself affords quick, quiet, and smooth focusing performance, and this motor also offers snappy manual focus performance for fine-tuned control. Finally, the lens is designed to be dust- and moisture-resistant for increased protection.\u003c\/p\u003e\n\u003ch3\u003e \u003c\/h3\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cp\u003eThe prime portrait-length lens is designed for full-frame Sony E-mount mirrorless cameras, however can also be used on APS-C models where it will provide a 127.5mm equivalent focal length.\u003c\/p\u003e\n\u003cp\u003eBright f\/1.8 maximum aperture allows for fine-tuned control over depth of field and also benefits working in difficult lighting conditions.\u003c\/p\u003e\n\u003cp\u003eOne extra-low dispersion element is featured in the optical design and helps to limit colour fringing and chromatic aberrations for heightened image clarity and colour accuracy.\u003c\/p\u003e\n\u003cp\u003eDouble linear autofocus motor delivers smooth, precise, and near-silent focusing performance to benefit both stills and video applications.\u003c\/p\u003e\n\u003cp\u003eThe focus hold button on the lens barrel can be used to hold the focusing position or can be set in-camera to control a variety of additional lens functions. Also, the lens has an AF\/MF switch for tactile control over the focus mode.\u003c\/p\u003e\n\u003cp\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e\n\u003cp\u003eDust- and moisture-resistant design for increased protection to the elements.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719081234599,"sku":"GC35-SEL85F18","price":698.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437407682727-A_59aaf14a-a502-4b48-93fc-3066d3e6b4e0.jpg?v=1777613164"},{"product_id":"sony-fe-90mm-f-2-8-macro-g-oss-lens","title":"Sony FE 90mm f\/2.8 Macro G OSS Lens","description":"\u003cp dir=\"ltr\" class=\"relative m-0 mb-1 mt-2 last:mb-0\"\u003e\u003cspan\u003eThe Sony FE 90mm f\/2.8 Macro G OSS Lens is a powerful lens that produces high-quality images with excellent sharpness, depth of field, and color accuracy. It features optical image stabilization for sharper handheld photos, a dust- and moisture-resistant construction for outdoor shooting, and a silent autofocus motor that works quickly and quietly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" class=\"relative m-0 mb-1 mt-2 last:mb-0\"\u003e\u003cspan\u003e The lens is versatile enough to be used for everything from portraits to close-up macro photography, making it a great choice for both professional and amateur photographers. With its high-quality optics, fast focusing speed, and robust construction, the Sony FE 90mm f\/2.8 Macro G OSS Lens is an excellent choice for anyone looking to take their photography to the next level.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cp\u003eDesigned for full-frame E-mount cameras, this telephoto macro can also be used on APS-C systems where it provides a 135mm equivalent focal length.\u003c\/p\u003e\n\u003cp\u003eThe true macro design affords a life-size, 1:1 magnification ratio along with an 11\" minimum focusing distance for working with close-up subjects. A focusing distance and magnification scale are also printed on the top of the lens to aid in more technical applications.\u003c\/p\u003e\n\u003cp\u003eTwo extra-low dispersion elements, including one Super ED element, are featured in the lens design and helps to reduce chromatic aberrations and colour fringing for improved clarity and colour neutrality.\u003c\/p\u003e\n\u003cp\u003eOne aspherical element is incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/p\u003e\n\u003cp\u003eA Nano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and colour rendering in strong lighting conditions.\u003c\/p\u003e\n\u003cp\u003eA Direct Drive SSM system and internal focus mechanism provides quick, quiet, and precise autofocus performance and also contributes to more natural, intuitive manual focus control. An internal focus design further enhances usability by improving AF speed and ensuring that the overall length of the lens does not change during use.\u003c\/p\u003e\n\u003cp\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can also be combined with a select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/p\u003e\n\u003cp\u003eA focus range limiter switch allows you to constrain the usable focus range between 11-19.7\", 19.7\"-infinity, or full, and a focus hold button is also featured to manually stop the autofocus at a specified point.\u003c\/p\u003e\n\u003cp\u003eThis lens' focusing ring can be slid forwards and backwards to quickly shift from manual to autofocus modes, and vice versa.\u003c\/p\u003e\n\u003cp\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719081267367,"sku":"GC35-SEL90M28G","price":1199.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/sony_sel90m28g_fe_90mm_f_2_8_macro_1425422738_1126140.jpg?v=1769000518"},{"product_id":"sony-fe-85mm-f-1-4-gm-lens","title":"Sony FE 85mm f\/1.4 GM Lens","description":"\u003ch3\u003eSony FE 85mm f\/1.4 GM Lens\u003c\/h3\u003e\n\u003cp\u003eOften referred to as the perfect focal length for portraiture, the Sony FE 85mm f\/1.4 GM is a fast short-telephoto prime distinguished by its flattering field of view, advanced optics, and ability to isolate subjects with shallow depth of field. As a G Master lens, too, this lens offers refined sharpness and bokeh quality, championing a pleasing image quality well-suited for portraits, events, and and other situations where focus control is paramount.\u003c\/p\u003e\n\u003ch3\u003eFast Design, Refined Optics\u003c\/h3\u003e\n\u003cp\u003eAs part of Sony's esteemed G Master series, this lens is designed to achieve notably high resolution and sharpness through the correction of a wide variety of spherical and chromatic aberrations.\u003c\/p\u003e\n\u003cp\u003eFast f\/1.4 maximum aperture benefits working in difficult lighting conditions and also offers a wealth of control over focus position when using shallow depth of field techniques.\u003c\/p\u003e\n\u003cp\u003eA Nano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and colour rendering in strong lighting conditions.\u003c\/p\u003e\n\u003cp\u003eRounded 11-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e\n\u003cp\u003eOne XA element is incorporated into the optical design, which features superior surface precision for effective control over astigmatism, field curvature, coma, and other spherical aberrations.\u003c\/p\u003e\n\u003cp\u003eThree extra-low dispersion elements are featured in the lens design and help to reduce chromatic aberrations and colour fringing for improved clarity and colour neutrality.\u003c\/p\u003e\n\u003ch3\u003ePractical and Intuitive Handling\u003c\/h3\u003e\n\u003cp\u003eLinear Super Sonic wave Motor (SSM) autofocus system and internal focus mechanism provides quick, quiet, and precise autofocus performance and also contributes to more natural, intuitive manual focus control.\u003c\/p\u003e\n\u003cp\u003eAn AF\/MF switch is located on the lens barrel for tactile control over this setting.\u003c\/p\u003e\n\u003cp\u003eFocus hold button is present on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/p\u003e\n\u003cp\u003ePhysical aperture ring can be de-clicked for smooth, silent aperture switching to benefit video applications.\u003c\/p\u003e\n\u003cp\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberised control rings benefit handling in colder temperatures.\u003c\/p\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cp\u003eE-Mount Lens\/Full-Frame Format\u003c\/p\u003e\n\u003cp\u003eAperture Range: f\/1.4 to f\/16\u003c\/p\u003e\n\u003cp\u003eOne XA Element and Three ED Elements\u003c\/p\u003e\n\u003cp\u003eLinear Super Sonic Wave AF Motor\u003c\/p\u003e\n\u003cp\u003eAF\/MF Switch; Internal Focus\u003c\/p\u003e\n\u003cp\u003ePhysical Aperture Ring; De-Click Switch\u003c\/p\u003e\n\u003cp\u003eDust and Moisture-Resistant Construction\u003c\/p\u003e\n\u003cp\u003eRounded 11-Blade Diaphragm\u003c\/p\u003e\n\u003ch3\u003eWhat's in the Box:\u003c\/h3\u003e\n\u003cp\u003eSony FE 85mm f\/1.4 GM Lens\u003c\/p\u003e\n\u003cp\u003eF77S 77mm Front Lens Cap\u003c\/p\u003e\n\u003cp\u003eR1EM Rear Lens Cap\u003c\/p\u003e\n\u003cp\u003eSH142 Lens Hood\u003c\/p\u003e\n\u003cp\u003eLens Case\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719081300135,"sku":"GC35-SEL85F14GM","price":2199.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/sony_sel85f14gm_fe_85mm_f_1_4_gm_1454496359_1222775.jpg?v=1716125229"},{"product_id":"sony-fe-pz-28-135mm-f4-g-oss-full-frame-power-zoom-lens","title":"Sony FE PZ 28-135mm F4 G OSS Full-Frame Power Zoom Lens","description":"\u003cp\u003eDesigned to satisfy 4K production requirements, the Sony FE PZ 28-135mm f\/4 G OSS Lens is a wide-ranging zoom lens that covers wide-angle to telephoto perspectives while adding many features for your full-frame, APS-C, or E-mount camcorder or still photography camera system. The lens features a powered zoom control with a variable speed and zoom rotation direction reversal capability. Powering the zoom function is an SSM (Super Sonic wave Motor) drive that allows precision and quiet operation. Focus noise is also minimized through weight reduction of the focus element group and use of a linear motor. Iris function is also designed to be smooth and silent for cinematography demands.\u003c\/p\u003e\n\u003cp\u003eAngle of view variations while focusing (breathing) and axial displacement while zooming have been reduced while five aspherical elements and three ED elements work with advanced multi-coating technology to minimize distortion and chromatic aberrations while also contributing to sharper overall imagery with enhanced contrast and clarity.\u003c\/p\u003e\n\u003cp\u003eIndependent control rings for zoom, focus, and iris (aperture) are provided for and the focus mode can be switched from auto to manual by sliding the focus ring forward so control is maintained at all times. All three control rings have been engineered to provide the right amount of torque for comfortable, responsive operation and the pitch of the scalloping on the rings has been designed for comfortable, slip-free control.\u003c\/p\u003e\n\u003cp\u003eA constant f\/4 maximum aperture offers consistent performance throughout the zoom range and is especially beneficial when working with greater zoom magnifications in low-light conditions. Also benefiting working in dim light or at the long end of the zoom range is Optical SteadyShot image stabilization, which works to minimize the appearance of camera shake by up to four shutter speed steps.\u003c\/p\u003e\n\u003ch3\u003e \u003c\/h3\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cp\u003ePowered 8-speed zoom provides a 28-135mm focal length range, covering wide-angle to telephoto perspectives\u003c\/p\u003e\n\u003cp\u003ePower zoom designed for cinema productions and full frame cameras\u003c\/p\u003e\n\u003cp\u003eFeatures Sony's original Nano AR Coating technology designed to effectively suppress reflections that can cause flare and ghosting. The precisely defined regular nano-structure allows accurate light transmission, contributing to high-quality images, even more so than lenses with coatings that use an irregular nano-structure\u003c\/p\u003e\n\u003cp\u003eThree control rings (for zoom, focus, iris) offer manual control for demanding large format productions. The focus mode can be switched from auto to manual simply by sliding the focus ring forward so control is maintained at all times. Zoom speed can be precisely controlled over a wide range, with zoom rotation direction reversal capability. All three control rings have been engineered to provide ideal torque for comfortable, responsive operation. Even the pitch of the scalloping on the rings has been designed for comfortable, slip-free control\u003c\/p\u003e\n\u003cp\u003eSony's advanced iris control and linear AF motor drive system achieve quiet focusing that is also extremely responsive. Part of the reason that focus control is so quiet is that original Sony linear motors are contactless, with no gears or mechanical coupling to generate noise\u003c\/p\u003e\n\u003cp\u003eThe world's first SSM (Super Sonic wave Motor) drive in a cinema lens for quiet zoom and smooth iris control\u003c\/p\u003e\n\u003cp\u003eMaintains plane of focus while zooming and maintains field of view while focusing (important for video)\u003c\/p\u003e\n\u003cp\u003eDelivers smooth tracking throughout the zoom range at any speed and eliminates any axial image shifting. Zooming is quiet as well as responsive thanks to advanced mechanical actuator design\u003c\/p\u003e\n\u003cp\u003eFeatures an optical design and control technology inherited from Sony's professional camcorders that ensure no breathing while focusing\u003c\/p\u003e\n\u003cp\u003eConstant f\/4 maximum aperture enables greater consistency throughout the zoom range and benefits working in dim conditions with longer focal lengths\u003c\/p\u003e\n\u003cp\u003eOptical SteadyShot image stabilization works to minimize the appearance of camera shake by up to four shutter speed steps to benefit shooting handheld in dim lighting and with greater zoom magnifications\u003c\/p\u003e\n\u003cp\u003eThree extra-low dispersion elements and five aspherical elements helps to reduce chromatic aberrations and distortion throughout the zoom range while also contributing to overall image sharpness and clarity\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719081365671,"sku":"GC35-SELP28135G","price":2606.77,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/sony_selp28135g_e_pz_28_135mm_f_4_1410490265_1082051.jpg?v=1666601689"},{"product_id":"sony-g-18-105mm-f-4-e-mount-lens","title":"Sony G 18-105mm f\/4 E-Mount Lens","description":"\u003cp\u003eHave all the essential focal lengths covered with this E PZ 18-105mm f\/4 G OSS Lens from Sony. Designed for APS-C-format E-mount cameras, this lens offers an extremely versatile 27-157.5mm zoom range and has a constant f\/4 aperture for consistency through all focal lengths. Making this lens a great choice for both stills and video is the implementation of a power zoom mechanism and Handycam technology that provides smooth, quiet zooming and focusing. Also, it uses two extra-low dispersion elements and three aspherical elements to combat aberrations for crisp, clean images.\u003c\/p\u003e\n\u003cp\u003eOn top of these features, the lens is equipped with Optical SteadyShot image stabilization to help reduce the effects of camera shake, especially at longer focal lengths. The lens benefits from an internal focus design that ensures that the overall length of the lens does not change during focusing. Additionally, it offers a minimum focus distance of 1.5' and uses a seven-blade circular diaphragm for smooth bokeh.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cp\u003eA versatile mid-range zoom for APS-C-format E-mount cameras, this 18-105mm lens provides a wide-angle to short telephoto 27-157.5mm equivalent focal length that works for anything from vast landscapes to tight portraits to distant subjects.\u003c\/p\u003e\n\u003cp\u003eA constant f\/4 maximum aperture offers consistent performance throughout the zoom range and also lends greater control over focus position for shallow depth of field techniques.\u003c\/p\u003e\n\u003cp\u003eTwo extra-low dispersion glass elements are featured in the lens design to help reduce chromatic aberrations and colour fringing for improved clarity and colour neutrality.\u003c\/p\u003e\n\u003cp\u003eThree aspherical elements, including one Advanced Aspherical (AA), are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/p\u003e\n\u003cp\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can also be combined with a select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/p\u003e\n\u003cp\u003eEnjoy smooth zooms ideal for shooting movies with the power zoom mechanism which uses Handycam technology from Sony's well-regarded camcorders.\u003c\/p\u003e\n\u003cp\u003eAn internal focus design contributes to fast autofocus speeds and the minimum focus distance of 1.5' and easier handling as the lens maintains its overall length.\u003c\/p\u003e\n\u003cp\u003eA rounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719081431207,"sku":"GC35-SELP18105G","price":727.81,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437407813799-A_a232dec4-ff61-4647-8d53-e87e692920f4.jpg?v=1777613152"},{"product_id":"sony-fx6-cinema-camera-body-only-with-bonus-pro-video-case","title":"Sony FX6 Cinema Camera (Body Only)","description":"\u003ch3\u003eSony FX6 Cinema Camera (Body Only)\u003c\/h3\u003e\n\u003cp\u003eThe FX6 Full-Frame Camera from Sony was developed to offer versatile, cine-style imaging in a truly compact form. With the ability to capture up to 15+ stops of dynamic range, Sony's S-Cinetone gamma for filmlike skin tones, and up to 10-bit, 4:2:2 XAVC-I recording, the FX6 is poised to both supplement your FX9 or VENICE capture and to nimbly take on documentary, gimbal, and drone shoots on its own.\u003c\/p\u003e\n\u003ch3\u003e4K Full-Frame Exmor R Sensor\u003c\/h3\u003e\n\u003cp\u003eThe FX6 camera combines a 4K full-frame Exmor R sensor with a BIONX XR engine for extremely sensitive capture in a range of settings, using a base ISO of 800 as well as an ISO 12800 high-sensitivity mode for nuanced low-light scenes. This 10.2 MP image sensor features back-side illumination for excellent low-light performance, 627 focal plane points for speedy phase-detection autofocus, and full-frame lens compatibility that produces a rich, immersive look. The sensor's fast scan speed minimises rolling shutter artifacts and supports high frame rates and quick autofocus responses.\u003c\/p\u003e\n\u003ch3\u003eCompact, Single-Operator Design\u003c\/h3\u003e\n\u003cp\u003eWeighing just under 0.9 kg, the FX6 body is a full 0.9 kg lighter than the FX9 and measuring 6 x 4.6\", it packs a full-frame sensor into a body comparable to the S35-sensor Sony FS5. While the FX6 fits seamlessly into a pro-cine on-set workflow, it also offers several features that are a boon for a single-operator user. These include fast and accurate phase-detection autofocus with both Face Detection and real-time Eye autofocus, both auto and manual ND filter settings for quick exposure compensation, and a 3.5\" LCD monitor that boasts time-saving touchscreen access to key menu settings and versatile positioning for comfortable operating. In addition to improving the camera's overall stability, firmware update v1.10 adds 100p and 120p options to the Slow and Quick Motion frame rate menu when the codec is set to RAW or RAW and XAVC-I.\u003c\/p\u003e\n\u003ch3\u003eExpressive Cinematic Look\u003c\/h3\u003e\n\u003cp\u003eSony's S-Cinetone gamma curve offers a cinematic look with filmlike colour, softer tones, and pleasing skin tone reproduction. Not only is this cinematic look available for in-camera viewing, but it can also be captured and output with minimal or no grading at all for a time-saving post process. The S-Cinetone, S-Log3, S-Gamut3, and S-Gamut3.Cine choices also streamline the process of matching FX6 footage with your VENICE or FX9 video and offer broad colour-grading options.\u003c\/p\u003e\n\u003ch3\u003eTouchscreen 3.5\" LCD Control\u003c\/h3\u003e\n\u003cp\u003eThe FX6's 3.5\" LCD monitor offers both high-resolution viewing and the ease of touchscreen camera control. The LCD quick menu controls include key settings like Codec, Imager Scan Mode, Picture Size and Frequency, Base ISO\/Sensitivity, Shooting Mode, and Audio Levels.\u003c\/p\u003e\n\u003ch3\u003eReliable Design and Construction\u003c\/h3\u003e\n\u003cp\u003eConstructed with a lightweight yet durable magnesium alloy chassis, the FX6 body offers maximum reliability and efficiently disperses heat to enable extended recording times. Exterior seams, buttons, and interfaces have been treated with updated sealing that improves the camera's dust and moisture resistance as well.\u003c\/p\u003e\n\u003ch3\u003e4-Channel Audio Recording\u003c\/h3\u003e\n\u003cp\u003eThe FX6 offers up to 4-channel audio recording by combining sources from the dual XLR inputs, the 2-channel multi-interface shoe input, and the stereo mic built into the camera's top handle. This enables the simultaneous use of an external microphone for recording your main audio source and the built-in microphone for ambient sound and\/or voice memos by the operator.\u003c\/p\u003e\n\u003ch3\u003eCFexpress Media Slots and Multiple Recording Modes\u003c\/h3\u003e\n\u003cp\u003eThe FX6's dual media slots accept both rugged, high-performance, high-capacity CFexpress Type A cards and widely available UHS-II\/UHS-1 SDXC cards. Note that the CFexpress Type A cards are required for 100\/120 fps UHD 4K capture and 150\/180\/200\/240 fps HD high-speed capture.\u003c\/p\u003e\n\u003ch3\u003eModular, Grab-and-Go Design\u003c\/h3\u003e\n\u003cp\u003eThe modular design of the FX6 enables you to pare down to its compact body for gimbal or drone use, or it can be used with separately available accessories, such as a smart grip and smart handle for fingertip control when shooting handheld. A 3.5\" LCD screen can be quickly positioned on the camera at multiple locations to provide comfortable, ergonomic viewing.\u003c\/p\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cp\u003e4K Full-Frame 10.2MP CMOS Exmor R Sensor\u003c\/p\u003e\n\u003cp\u003eDCI 4K60p | UHD 4K120 | 1080p240\u003c\/p\u003e\n\u003cp\u003e15+ Stops of Dynamic Range in S-Log 3 EI\u003c\/p\u003e\n\u003cp\u003e1.3x and 2.0x Anamorphic De-Squeeze\u003c\/p\u003e\n\u003cp\u003eCompact Form Weighs Less than 0.9 kg\u003c\/p\u003e\n\u003cp\u003ePhase Detection AF\/Face Tracking\/Eye AF\u003c\/p\u003e\n\u003cp\u003eBase 800-12,800 ISO \/ 320-409,600 Max\u003c\/p\u003e\n\u003cp\u003eS-Cinetone, S-Log3, HLG Modes\u003c\/p\u003e\n\u003cp\u003e10-Bit 4:2:2 XAVC-I\/16-Bit Raw Output\u003c\/p\u003e\n\u003cp\u003eDual CFexpress Type A\/SDXC Card Slots\u003c\/p\u003e\n\u003ch3\u003eWhat's in the Box:\u003c\/h3\u003e\n\u003cp\u003eSony FX6 Cinema Camera (Body Only)\u003c\/p\u003e\n\u003cp\u003e3.5\" LCD Monitor\u003c\/p\u003e\n\u003cp\u003eSony BP-U35 Lithium-Ion Battery Pack\u003c\/p\u003e\n\u003cp\u003eAC Adapter\u003c\/p\u003e\n\u003cp\u003ePower Cord\u003c\/p\u003e\n\u003cp\u003eUSB Type-C Cable\u003c\/p\u003e\n\u003cp\u003eLens Mount Cap\u003c\/p\u003e\n\u003cp\u003eHandle Connector Cap\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719081463975,"sku":"GC35-ILMEFX6V","price":7674.87,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437407846567SP_b3042a56-6668-4466-828f-3bd1c84d4f62.jpg?v=1784642500"},{"product_id":"sony-lithium-ion-np-bx1-rechargeable-battery","title":"Sony Lithium-Ion NP-BX1 Rechargeable battery","description":"\u003cp\u003eSlim, light design, High energy density\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSpecifications\u003c\/strong\u003e\u003c\/p\u003e\u003ctable class=\"data-table\"\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eDimensions (W x H x D)\u003c\/th\u003e\n\u003ctd\u003e29.9 x 9.2 x 42.7 mm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eWeight\u003c\/th\u003e\n\u003ctd\u003eApprox. 25g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"specification\"\u003eCapacity\u003c\/th\u003e\n\u003ctd\u003eApprox. DC3.6V, 1240mAh, 4.5Wh\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719082283175,"sku":"GC35-NPBX1","price":59.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/310369.jpg?v=1666601506"},{"product_id":"sony-np-fw50-rechargeable-battery-pack","title":"Sony NP-FW50 Rechargeable Battery Pack","description":"\u003cul\u003e\n\u003cli\u003eCompact and lightweight\u003c\/li\u003e\n\u003cli\u003eProvide extended movie\/photo shooting\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eCompatible with the following Sony CyberShot, Sony Alpha DSLR and NEX Interchangeable Lens Digital Cameras:\u003cbr\u003e\u003cbr\u003eDSC-RX10 \/ A33 \/ A35 \/ A37 \/ A55 \/ NEX-3 \/ NEX-3N \/ NEX-5 \/ NEX-5N \/ NEX-5R \/ NEX-5T \/ NEX-6 \/ NEX-7 \/ A3000 \/ A3500 \/ A7 \/ A7II \/ A7R \/ A7S\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719082741927,"sku":"GC35-NPFW50","price":60.1,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/2579c92dc51c58459bce9bd63924a67c.jpg?v=1666601838"},{"product_id":"sony-sel14tc-e-mount-1-4x-teleconverter-lens","title":"Sony SEL14TC E-Mount 1.4x Teleconverter Lens","description":"\u003cp\u003eExtending the effective focal length of select Sony E-mount telephoto lenses, the FE 1.4x Teleconverter increases the lens's magnification by 1.4x for a narrower field of view. The dedicated design maintains full communication between the lens and E-mount mirrorless cameras, including auto-exposure metering, autofocus, and Optical SteadyShot image stabilization. Additionally, this teleconverter also features a dust- and moisture-resistant construction, matching the lens, to benefit working in harsh environmental conditions.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eCompatible Lenses\u003c\/h3\u003e\n\u003cp\u003eFE 70-200mm f\/2.8 GM OSS\u003c\/p\u003e\n\u003cp\u003eFE 100-400mm f\/4.5-5.6 GM OSS\u003c\/p\u003e\n\u003cp\u003eFE 200-600mm f\/5.6-6.3 G OSS\u003c\/p\u003e\n\u003cp\u003eFE 400mm f\/2.8 GM OSS\u003c\/p\u003e\n\u003cp\u003eFE 600mm f\/4 GM OSS\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719083331751,"sku":"GC35-SEL14TC","price":689.46,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437409124519-A_12fa00a4-bf27-4d9e-9a80-d3d4c4f09275.jpg?v=1777613148"},{"product_id":"sony-sel20tc-e-mount-2x-teleconverter-lens","title":"Sony SEL20TC E-Mount 2x Teleconverter Lens","description":"\u003cp\u003eExtending the effective focal length of select Sony E-mount telephoto lenses, the FE 2.0x Teleconverter increases the lens's magnification by 2x for a narrower field of view. The dedicated design maintains full communication between the lens and E-mount mirrorless cameras, including auto-exposure metering, autofocus, and Optical SteadyShot image stabilization. Additionally, this teleconverter also features a dust- and moisture-resistant construction, matching the lens, to benefit from working in harsh environmental conditions.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eCompatible Lenses\u003c\/h3\u003e\n\u003cp\u003eFE 70-200mm f\/2.8 GM OSS\u003c\/p\u003e\n\u003cp\u003eFE 100-400mm f\/4.5-5.6 GM OSS\u003c\/p\u003e\n\u003cp\u003eFE 200-600mm f\/5.6-6.3 G OSS\u003c\/p\u003e\n\u003cp\u003eFE 400mm f\/2.8 GM OSS\u003c\/p\u003e\n\u003cp\u003eFE 600mm f\/4 GM OSS\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719083430055,"sku":"GC35-SEL20TC","price":689.46,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7437409190055-A_e7d1701c-b3f9-4a09-8818-e850ba6d665e.jpg?v=1777613152"},{"product_id":"sony-vgc4em-battery-grip-suits-a7r-iv","title":"Sony VG-C4EM Battery Grip Suits A7R IV","description":"\u003ch3 class=\"mtext\"\u003e\u003cspan class=\"h1lit\"\u003eSony VGC4EM Battery Grip Suits A7R IV\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"mtext\"\u003eDedicated to the Sony Alpha a7R IV mirrorless camera, the \u003cspan class=\"h1lit\"\u003eSony VGC4EM Battery Grip Suits A7R IV\u003c\/span\u003e offers both extended battery and a more comfortable grip when shooting in the vertical orientation.\u003c\/p\u003e\n\u003cp class=\"mtext\"\u003eThe grip accepts either one or two NP-FZ100 batteries to increase the effective battery life for longer shooting sessions, and the batteries can be charged in the grip while attached to the camera via the body's USB port.\u003c\/p\u003e\n\u003ch3 class=\"hlit\"\u003e\u003cspan class=\"hlit\"\u003eConstruction\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003eThe grip's design maintains the same layout as the camera body itself, and includes a secondary shutter button and Multi Selector for intuitive use. Also, the grip is built from magnesium alloy and is dust- and moisture-resistant to match the weather sealing of the camera itself.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719084478631,"sku":"GC35-VGC4EM","price":478.64,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/1563275195_1494689.jpg?v=1666602103"},{"product_id":"sony-xlr-k3m-dual-channel-digital-xlr-audio-adapter-kit-with-shotgun-microphone","title":"Sony XLR-K3M Dual-Channel Digital XLR Audio Adapter Kit with Shotgun Microphone","description":"","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719084511399,"sku":"GC35-XLRK3M","price":791.12,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/xlr-k3m.jpg?v=1666602086"},{"product_id":"sony-zv-1-digital-camera","title":"Sony ZV-1 Digital Camera","description":"\u003ch2\u003eSony ZV-1\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eIn this era of social media platforms and technological advancements, people are developing a different lifestyle altogether - especially those in lockdown. While webcams are helping connect family and friends, it is during this time that the \u003ca href=\"https:\/\/www.georges.com.au\/digital-cameras\/point-shoot-cameras\/sony\/sony-zv-1-digital-camera.html\" target=\"_blank\" rel=\"noreferrer noopener\"\u003eSony ZV-1\u003c\/a\u003e is proving to be a growing success for people at home. This is all thanks to the superior image quality and ability to live stream in combination with a microphone, lighting and a tripod.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 id=\"overcoming-lockdown-with-creativity-and-technology\"\u003eOvercoming Lockdown with Creativity and Technology\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe period of lockdown has brought several challenges upon everyone, but the silver lining to this situation is that you can invest this time in creating something unique. Learning an art form through which you can channel your thoughts is one way to achieve self-actualisation. It encourages a healthy life and a sound mind. \u003c\/p\u003e\n\u003cp\u003eOnce you kickstart the artistic instincts within you, the creativity flows without much effort. It helps you combine your interests, knowledge, and the perks of a social media platform to give voice to your opinions.\u003c\/p\u003e\n\u003cp\u003eAmongst several options, creating a YouTube channel is the most economical and practical stage for content development. You can either choose to upload regular videos or benefit from the live streaming facility.\u003c\/p\u003e\n\u003cp\u003eThe process of creating a video or live streaming content is quite straightforward. The setup entirely depends upon the type of videos you wish to shoot. You can transform a part of your home into a beautiful set or redecorate your office table to suit the theme of your videos.\u003c\/p\u003e\n\u003cp\u003eWe recommend a video and audio source to record your content. You can shoot videos using your smartphone or any camera for basic-level content. However, if you wish to have sophisticated image quality, you require a proper camera or a decent kit.\u003c\/p\u003e\n\u003cp\u003eLucky for you, Sony has designed a specific camera model for vlogging. The Sony \u003ca href=\"https:\/\/www.georges.com.au\/digital-cameras\/point-shoot-cameras\/sony\/sony-zv-1-digital-camera.html\"\u003eZV-1\u003c\/a\u003e comes with all the specialised features and a small size that allows it to fit into your pocket easily.\u003c\/p\u003e\n\u003cp\u003eIn this article, we will explain why this camera is an ideal fit for live streaming plus explore some of the best accessories.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 id=\"the-perfect-camera-for-live-streaming-sony-zv-1\"\u003eThe Perfect Camera For Live Streaming: Sony ZV-1\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe \u003ca href=\"https:\/\/www.georges.com.au\/digital-cameras\/point-shoot-cameras\/sony\/sony-zv-1-digital-camera.html\"\u003eSony ZV-1\u003c\/a\u003e is a delight to all vloggers and livestreamers. It is a purpose-built camera with 20.1 Megapixel and an Exmor RS CMOS sensor for the ultimate image quality. The sensitivity of the sensor ranges from ISO 100-12800 meaning you can shoot in the lowest of light conditions. The sensor has 315 phase-detection AF points and 425 contrast detection points for accuracy regardless of your live streaming environment.\u003c\/p\u003e\n\u003cp\u003eTo livestream, all you need to do is connect the \u003ca href=\"https:\/\/www.georges.com.au\/digital-cameras\/point-shoot-cameras\/sony\/sony-zv-1-digital-camera.html\"\u003eZV-1\u003c\/a\u003e to a PC via USB. Upon doing so you can then see a real-time view when using the compatible PC software supplied by Sony. This is also the case for some \u003ca href=\"https:\/\/review.georges.com.au\/2020\/05\/27\/live-stream-with-sony\/\" target=\"_blank\" rel=\"noreferrer noopener\"\u003eother Sony models\u003c\/a\u003e as well. The advantage of using a ‚Äòproper' camera over a webcam is the quality of picture and audio.\u003c\/p\u003e\n\u003cp\u003eThe camera's in-built processor is an updated version of BIONZ X and front-end LSI, which delivers incredible image quality. Advanced features of the processor and an improved sensor allow functions such as Single Burst Shooting and UHD 4K Video.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eMain\u003c\/em\u003e \u003cem\u003eFeatures: Exmor RS CMOS sensor, Upgraded BIONZ X and front-end LSI processor, 315 phase-detection points, and UHD 4K video up to 24 fps.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3 id=\"specifications\"\u003e\u003cstrong\u003eSpecifications:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003ePixels: 20.1 Megapixel\u003c\/li\u003e\n\u003cli\u003eAspect Ratio: 1:1, 3:2, 4:3, 16:9\u003c\/li\u003e\n\u003cli\u003eSensor Type: CMOS\u003c\/li\u003e\n\u003cli\u003eSensor Size: 1‚Ä≥\u003c\/li\u003e\n\u003cli\u003eImage Stabilisation: Digital, Optical\u003c\/li\u003e\n\u003cli\u003eMaximum Aperture: f\/1.8 to 2.8\u003c\/li\u003e\n\u003cli\u003eMinimum Aperture: f\/11\u003c\/li\u003e\n\u003cli\u003eOptical Design: 10 Elements in 9 Groups\u003c\/li\u003e\n\u003cli\u003eExposure Compensation: -3 to +3 EV (1\/3 EV Steps)\u003c\/li\u003e\n\u003cli\u003eContinuous Shooting: Up to 24 fps at 20.1 MP\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e \u003c\/h3\u003e\n\u003ch3 id=\"sony-zv-1-stand-out-live-streaming-features-in-a-small-camera\"\u003eSony ZV-1: Stand Out Live Streaming Features in a Small Camera\u003c\/h3\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe installed ZEISS lens is a 24-70mm equivalent, offering versatility in framing and composition while shooting. The zoom lens ensures wide coverage of the scene in action as well as an option of getting closer if required. The aperture of the lens ranges from f\/1.8-2.8.\u003c\/p\u003e\n\u003cp\u003eThe optical construction of the lens comprises unique glass elements to avoid distortions and aberrations. The lens elements come with a ZEISS T* anti-reflective coating for an extra reduction in flares and other unwanted reflections. The coating also enhances the contrast in the image and improves colour reproduction so you will look your best!\u003c\/p\u003e\n\u003cp\u003eThe camera integrates a top-notch optical and digital Image Stabilisation System. Improved performance of the image stabiliser minimises any shake while shooting. Based on these features alone the \u003ca href=\"https:\/\/www.georges.com.au\/digital-cameras\/point-shoot-cameras\/sony\/sony-zv-1-digital-camera.html\"\u003eSony ZV-1\u003c\/a\u003e is an excellent choice for videos, as it offers fantastic image clarity and accurate tracking by the auto focus system. \u003c\/p\u003e\n\u003cp\u003eDepending on your use case you can shoot videos in multiple formats, as it produces UHD 4K 30p video in both HLG \u0026amp; S-Log3 Gammas. The camera also comes with three inches, 921.6k-dot, flip-out touchscreen LCD which is a handy feature to help visually compose any content for vlogging or live streaming. \u003c\/p\u003e\n\u003cp\u003eAdjacent to the LCD, there is a directional 3-capsule mic installed. The microphone picks the sound in a forward direction, avoiding the background noise. A windscreen is also incorporated for crisp sound quality.  However to get the best audio for live streaming we recommend a shotgun microphone.\u003c\/p\u003e\n\u003cp\u003eThe compact design of the camera and the Active Steady Shot Image Stabilisation Mode is a perfect combination for handheld shooting. The Soft Skin Effect in the camera helps in dissolving blemishes for a smooth look making it an ideal feature for beauty\/makeup vloggers.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 id=\"final-thoughts-on-the-sony-zv-1\"\u003eFinal Thoughts on the Sony ZV-1\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eLive streaming on Instagram or through a YouTube channel is a popular way of putting forward your creativity on a social media platform. It is not only used as a marketing tool but also for generating revenue. For impactful content, you require an effective kit of equipment. \u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.georges.com.au\/digital-cameras\/point-shoot-cameras\/sony\/sony-zv-1-digital-camera.html\"\u003eSony's ZV-1\u003c\/a\u003e is a specialised camera, installed with a variety of modes and features for enhanced video performance. The hardware of the camera is designed for portable and pocket-friendly use. Plus the flip screen is another live streaming \/ vlogging advantage that allows you to shoot without needing assistance.\u003c\/p\u003e\n\u003cp\u003eTo complement the video of \u003ca href=\"https:\/\/www.georges.com.au\/digital-cameras\/point-shoot-cameras\/sony\/sony-zv-1-digital-camera.html\"\u003eZV-1\u003c\/a\u003e, we recommend the \u003ca href=\"https:\/\/www.georges.com.au\/sennheiser-mke-400-compact-video-camera-shotgun-microphone.html\"\u003eSennheiser MKE 400\u003c\/a\u003e on-camera shotgun microphone. It records crystal clear speech. The audio and video are given equal importance, and thus, the mic ensures better output compared to the camera's in-built microphone.\u003c\/p\u003e\n\u003cp\u003eLighting is another imperative concept to focus on. Be sure to get the \u003ca href=\"https:\/\/www.georges.com.au\/godox-vl150-led-video-light.html\"\u003eGodox VL150 LED\u003c\/a\u003e light as it offers a continuous source of light for photos as well as videos. To complete the best live streaming kit for lock down we also recommend a \u003ca href=\"https:\/\/www.georges.com.au\/manfrotto-pixi-evo-mini-tripod-black.html\"\u003ePIXI EVO Mini Tripod\u003c\/a\u003e from Manfrotto. Eliminating any handheld movement is always recommended for live streaming.\u003c\/p\u003e\n\u003cp\u003eFor more information about any of these products we recommend you \u003ca href=\"https:\/\/www.georges.com.au\/\" target=\"_blank\" rel=\"noreferrer noopener\"\u003echat with our team\u003c\/a\u003e who can assist you with your live streaming and vlogging questions.\u003c\/p\u003e\n\u003cdiv class=\"wp-block-image\"\u003e \u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719084773543,"sku":"GC35-ZV1","price":749.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/zv-1.jpg?v=1666602113"},{"product_id":"sony-ecm-lv1-compact-stereo-lavalier-microphone-with-3-5mm-trs-connector","title":"Sony ECM-LV1 Compact Stereo Lavalier Microphone with 3.5mm TRS Connector","description":"\u003ch3\u003eSony ECM-LV1 Compact Stereo Lavalier Microphone with 3.5mm TRS Connector\u003c\/h3\u003e\n\u003cp\u003eDesigned for vlogging, YouTube videos, and content creation, the black Sony ECM-LV1 is a compact stereo lavalier microphone with a 3.3' cable and 3.5mm TRS connector for use with cameras and wireless transmitters‚Äîincluding the Sony ECM-W2BT Camera-Mount Bluetooth Wireless system. The lav features two omnidirectional capsules that each pickup sound in a 360¬∞ radius, resulting in stereo audio capture.\u003c\/p\u003e\n\n\u003cp\u003eThe low-profile mic is only 32mm in length and 11mm in diameter, while the included 360¬∞ rotatable clip offers flexible options for discreetly attaching the mic to clothing. The electret-condenser capsule is powered by plug-in power from your camera, voice recorder, or transmitter, so a battery is not required. The included foam windscreen helps reduce wind noise for cleaner recordings.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719638651047,"sku":"GC35-ECMLV1","price":44.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/ecm-lv1.jpg?v=1666601235"},{"product_id":"sony-ecm-w2bt-camera-mount-digital-bluetooth-wireless-microphone-system-for-sony-cameras","title":"Sony ECM-W2BT Camera-Mount Digital Bluetooth Wireless Microphone System for Sony Cameras","description":"\u003ch3\u003eSony ECM-W2BT Camera-Mount Digital Bluetooth Wireless Microphone System for Sony Cameras\u003c\/h3\u003e\n\u003cp\u003eThe Sony ECM-W2BT brings vloggers, YouTubers, journalists, and content creators using Sony cameras with digital MI interfaces a flexible and easy-to-use true-wireless microphone system featuring advanced Bluetooth technology for high-quality audio and reliable, low-latency performance.\u003c\/p\u003e\n\u003cp\u003eThe miniature clip-on transmitter with a built-in omnidirectional microphone makes it fast and easy to mic up your subject for a quick interview without having to worry about a cable. The transmitter also features a stereo 3.5mm audio input, allowing you to connect a smaller, more discreet lavalier such as the ECM-LV1 (available separately) if desired.\u003c\/p\u003e\n\u003cp\u003eThe compact receiver attaches directly to the MI shoe mount on compatible Sony cameras, giving the system up to 9 hours of shooting time, assisted by the camera's power. Both the transmitter and receiver are powered via built-in rechargeable lithium-ion batteries; without an MI connection, the system will operate for up to 3 hours between charges. If the camera's MI shoe is also equipped with a digital interface, the direct connection allows the camera to record pristine sound with an ultra-low noise floor.\u003c\/p\u003e\n\u003cp\u003eA smart feature is an addition of a built-in microphone on the receiver unit, along with a 3-setting switch allowing you to pick up audio from either the subject at the transmitter, the camera operator at the receiver or both at the same time for interviews. The receiver also features a 3.5mm output for connection to traditional DSLR\/mirrorless cameras and a 3.5mm TRS cable is supplied along with a USB cable and a windscreen for the transmitter\/mic.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eFast and Easy Wireless Audio with High-Quality Advanced Bluetooth\u003c\/h3\u003e\n\u003cp\u003eThe small, clip-on transmitter features an internal microphone capsule that picks up sounds cleanly and clearly to deliver a high-quality audio stream. The microphone is also effective at suppressing extraneous noise.\u003c\/p\u003e\n\u003cp\u003eThe omnidirectional microphone picks up sound from all directions. Use the clip to place the microphone near the speaker's mouth, without worrying about which direction it's facing.\u003c\/p\u003e\n\u003cp\u003eThe Qualcomm aptX Low-Latency Bluetooth codec is used for transmission between the microphone and receiver on the camera, ensuring low latency and undiminished audio quality. The system's reliability helps you avoid the stress of having to re-record audio due to interruptions in the recorded sound, and low latency enables you to better match the audio track with the video imagery.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eCable-Free MI Digital Connection to Select Sony Cameras\u003c\/h3\u003e\n\u003cp\u003eWith the convenient power interface provided by Sony cameras with an MI shoe, you can record wirelessly for up to nine hours.\u003c\/p\u003e\n\u003cp\u003eYou can also benefit from improved sound quality through the use of the MI Digital Audio Interface (available on compatible cameras), ensuring pristine digital sound quality.\u003c\/p\u003e\n\u003cp\u003eBoth the transmitter and receiver feature built-in rechargeable batteries.\u003c\/p\u003e\n\u003cp\u003eThe battery life of the receiver will be up to three hours of use when paired with cameras that do not support the power supply via the Multi Interface Shoe.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAdjustable Input Levels and Windscreen for Clearer Recordings\u003c\/h3\u003e\n\u003cp\u003eThe unit's sophisticated attenuator function allows you to record loud audio sources at a lower volume or amplify quieter sounds, so you can easily optimize recording levels depending on the circumstances.\u003c\/p\u003e\n\u003cp\u003eThe windscreen that's included with the ECM-W2BT effectively reduces wind noise as well as excessive breath noise. This means you can record clear, stable sound even when shooting outdoors on windy days.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eStable, Uninterrupted Audio Recording\u003c\/h3\u003e\n\u003cp\u003eStable wireless performance provides solid connectivity and greatly reduces the risk of interruption to the audio stream, even in crowded settings with a lot of wireless activity.\u003c\/p\u003e\n\u003cp\u003eThe system provides a 650' (200 m) operating distance in locations with good visibility.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eConvenient Modes for Single- and Two-Person Shoots\u003c\/h3\u003e\n\u003cp\u003eThe ECM-W2BT can easily be used to record the voices of two people‚Äîthe camera operator and the subject‚Äîat the same time.\u003c\/p\u003e\n\u003cp\u003eWith microphones built into both the transmitter and receiver units, the ECM-W2BT is perfect for quick single-operator recording.\u003c\/p\u003e\n\u003cp\u003eThe audio sources can be mixed and recorded together using the MIX mode.\u003c\/p\u003e\n\u003cp\u003eA single switch on the receiver makes it easy to select the pick-up mode needed for your shoot. There are three pickup modes to choose from: capturing audio from the microphone only, the receiver only, or a mix of both microphone and receiver.\u003c\/p\u003e\n\u003cp\u003eFor multiperson shoots, use the provided connector protect holder as a microphone stand and set the mic in a central position; the 360¬∞ omnidirectional microphone will capture audio from all participants.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003e3.5mm Input on Transmitter for Smaller Lav Mic Option\u003c\/h3\u003e\n\u003cp\u003eThe 3.5mm input jack lets you attach a compact external lavalier microphone (available separately) for a more discreet visual appearance.\u003c\/p\u003e\n\u003cp\u003eThe optional ECM-LV1 lavalier, for example, can be easily concealed in your subject's clothing, capturing up-close stereo audio that's then transmitted over the long-distance wireless range available to the ECM-W2BT.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eTough, Compact, and Lightweight Design for Superior Mobility\u003c\/h3\u003e\n\u003cp\u003eWith its moisture- and dust-resistant design, the ECM-W2BT is ready for dependable use in any environment. The components incorporate weather-sealed seams and port covers for reliable, interruption-free operation outdoors.\u003c\/p\u003e\n\u003cp\u003eThe compact size of the system is perfect for shooting outdoors or on location. At just 0.95 oz for the microphone\/transmitter unit and 0.99 oz for the receiver, it won't weigh you down during a shoot.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eUse with a Wide Range of Devices\u003c\/h3\u003e\n\u003cp\u003eAn extensive range of cameras and other devices can be connected to the receiver unit.\u003c\/p\u003e\n\u003cp\u003eEquipment such as PCs and digital voice recorders that support audio input but don't have a Multi-Interface Shoe can be connected via the 3.5mm stereo mini-jack output port.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eSafeguards to Prevent Recording Failures\u003c\/h3\u003e\n\u003cp\u003eTo avoid accidental interruptions during audio recording, the ECM-W2BT is equipped with display lamps that confirm the successful operation.\u003c\/p\u003e\n\u003cp\u003eThe LINK lamp indicates the status of transmission between the microphone and the receiver, and the POWER lamp warns when the remaining battery charge is getting low.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42719655657639,"sku":"GC35-ECMW2BT","price":273.21,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/ecm-w2bt.jpg?v=1666601253"},{"product_id":"sony-zv-1-digital-camera-white","title":"Sony ZV-1 Digital Camera (White)","description":"\u003ch3\u003eSony ZV-1 Digital Camera (White)\u003c\/h3\u003e\n\u003cp\u003eVloggers and influencers rejoice, the Sony ZV-1 is a purpose-built compact camera blending the proven imaging capabilities of the RX100-series platform with an updated physical design for more efficient content creation.\u003c\/p\u003e\n\u003cp\u003eFeaturing a side flip-out 3.0\" touchscreen and a directional 3-capsule microphone that are perfect for front-facing recording, the ZV-1 also caters to this crowd with the Product Showcase Setting, Background Defocus function, Soft Skin Effect, and Face Priority Auto-Exposure.\u003c\/p\u003e\n\u003cp\u003eDespite its sleek and lightweight design, the ZV-1 is also characterized by its large right-hand grip that is ideal for one-handed recording in conjunction with a front tally lamp, larger REC button on the top plate, and a Multi Interface Shoe for attaching accessories. An impressive ZEISS 24-70mm-equivalent standard zoom lens, with a bright f\/1.8-2.8 maximum aperture range, is also featured and, suiting recording while walking, Active SteadyShot image stabilization helps to steady footage and reduce the appearance of camera shake for smoother takes.\u003c\/p\u003e\n\u003cp\u003eInside, the ZV-1 has some familiar imaging attributes in the form of a 20.1MP 1\"-type Exmor RS stacked CMOS sensor and BIONZ X image processor, with front-end LSI, which contributes to impressively fast performance along with wide-ranging sensitivity to suit working in a variety of conditions. The processing capabilities avail Real-Time Eye AF and Real-Time Tracking for quick and precise focusing and subject tracking. In terms of video specs, UHD 4K recording at 30p is supported for extended takes and a micro-HDMI port can be used in conjunction with an external recorder or monitor if desired. The footage is also benefitted by Sony's S-Log3\/2 and HLG picture profiles that match up with their professional cine cameras for refined colour, dynamic range, and detail when recording.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eContent Creator and Vlogging Features\u003c\/h3\u003e\n\u003cp\u003eThe rear 3.0\" 921.6k-dot LCD touchscreen features a side flip-out design that is ideal for filming yourself or taking selfies in a natural and intuitive manner.\u003c\/p\u003e\n\u003cp\u003eSince the screen flips out to the side, the top plate has been redesigned to incorporate a directional 3-capsule microphone that is specifically designed for forward-directional audio recording. Also, a dedicated windscreen for the built-in mic is included to help achieve cleaner audio when working outdoors.\u003c\/p\u003e\n\u003cp\u003eFirmware version 2.00 enables camera live streaming by simply connecting the camera to a computer via USB, allowing the ZV-1's video and audio capabilities to be used for live social media and video conferencing. UVC and UAC standards are supported for improved picture and sound quality during streaming. In addition, this firmware update provides compatibility between the ZV-1 and Sony's Xperia smartphones for live streaming on the go, by using the smartphone as a hot spot and as a secondary display for monitoring the live feed and reading comments.\u003c\/p\u003e\n\u003cp\u003eBoth a 3.5mm microphone port and a Multi Interface Shoe are also featured for greater accessory compatibility.\u003c\/p\u003e\n\u003cp\u003eCompact and lightweight body design is complemented by an easy-to-hold right-hand grip that makes one-handed operation more comfortable and efficient. There is also a large REC button for quick recognition.\u003c\/p\u003e\n\u003cp\u003eThe front tally lamp serves as a visual indicator for when recording is occurring.\u003c\/p\u003e\n\u003cp\u003eProduct Showcase setting is ideal for vlogging and product showcases and allows for quick and smooth focus transitions between a subject's face and an object placed in front of the lens.\u003c\/p\u003e\n\u003cp\u003eBackground Defocus lets you immediately switch to the maximum aperture setting (f\/1.8-2.8), using a custom button function, for isolating your subject using shallow depth of field and bokeh. Built-in ND filter benefits using this mode in bright lighting conditions by controlling overexposure.\u003c\/p\u003e\n\u003cp\u003eFace-Priority AE detects the subject's face and adjusts the exposure to ensure the face is depicted in an ideal brightness, even if walking from a bright place into the shade. The AE technology also suppresses abrupt changes in exposure if the subject quickly turns away from the frame to eliminate unexpected blown-out or extremely dark shots.\u003c\/p\u003e\n\u003cp\u003eRefined colour science helps to optimize skin tones for any subject, in both still and video modes, in order to achieve a healthy and natural look that is inclusive of different ages, genders, and ethnicity.\u003c\/p\u003e\n\u003cp\u003eSoft Skin Effect can be used to soften and smooth wrinkles or blemishes on a subject's face to create a natural, smooth complexion. The default setting is Mid and can be adjusted to Off, Low, or Hi.\u003c\/p\u003e\n\u003cp\u003eFor longer takes, extended continuous video recording is available when setting the Auto Power OFF Temp. function to High.\u003c\/p\u003e\n\u003cp\u003eActive SteadyShot is an advanced image stabilization mode that ensures steady video while moving, even when handheld shooting while walking. This mode combines optical and electronic stabilization methods for more effective results‚Äîwhen recording HD video with Active mode, camera shake is reduced by up to 11 times more than with standard SteadyShot; when recording 4K video with Active mode, camera shake is reduced by up to 8 times more than with standard SteadyShot.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003e20.1MP 1\" Exmor RS CMOS Sensor \u0026amp; BIONZ X Image Processor\u003c\/h3\u003e\n\u003cp\u003eUtilizing an advanced stacked structure with an integrated DRAM chip, the 20.1MP 1\" Exmor RS CMOS sensor is able to deliver outstanding image quality from ISO 100-12800 with incredibly fast performance. This sensor stacks the pixel area, a high-speed signal processing circuit, and memory in order to increase data throughput and deliver features such as Single Burst Shooting, an Anti-Distortion shutter, UHD 4K video, and more. This 1\" sensor also has 315 phase-detection AF points and 425 contrast-detection areas for faster, more precise focusing.\u003c\/p\u003e\n\u003cp\u003eThis sensor is paired with a revised BIONZ X image processor and front-end LSI, which dramatically improve the speed and throughput of the entire imaging system, enabling blackout-free continuous shooting at up to 24 fps with continuous AF\/AE calculations being performed 60 times per second. The front-end LSI and enhanced sensor performance also improve overall image quality, especially at higher sensitivities, by reducing noise and offering higher perceived resolution and colour definition.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eZEISS Vario-Sonnar T* 24-70mm Lens\u003c\/h3\u003e\n\u003cp\u003eSpanning a useful 24-70mm equivalent range, the integrated ZEISS Vario-Sonnar T* lens suits work in a wide range of situations. Despite its compact, retractable form factor, the lens still retains a bright f\/1.8-2.8 maximum aperture range that benefits working in low-light conditions as well as isolating subject matter using shallow depth of field techniques. The optical design incorporates a series of specialized elements to reduce aberrations and distortions, in order to achieve high sharpness and accurate rendering, and a ZEISS T* anti-reflective coating has also been applied to suppress reflections and glare for improved contrast and colour fidelity.\u003c\/p\u003e\n\u003cp\u003eThe flexible reach is complemented by Optical SteadyShot image stabilization, which minimizes the appearance of camera shake to suit handheld shooting in low-light conditions.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eUHD 4K Video Recording\u003c\/h3\u003e\n\u003cp\u003eAble to record UHD 4K video at 30\/24 fps, the ZV-1, is capable of producing movies with exceptional clarity. By using a full pixel readout without binning, the camera collects about 1.7x the information needed for 4K output. This oversampling helps to increase clarity while reducing the impact of moir√© and jaggies. Benefitting sharper recording, an Active SteadyShot mode can be used for recording that prioritizes smoothness when reducing the appearance of camera shake. Fast Hybrid AF is available during movie shooting for ensuring accurate, fast tracking using phase-detection AF points. The camera also offers Sony's advanced XAVC S format for recording high bit rates up to 100 Mb\/s. In addition to high-resolution internal recording, uncompressed HDMI output also enables the use of an optional external recorder for clean 4K recording with 4:2:2 sampling.\u003c\/p\u003e\n\u003cp\u003eAffording extensive customizable colour and gamma controls, the ZV-1 allows users to adjust the gamma, black level, knee, colour level, and more. Also, users can use the same S-Log2 Gamma Curve that is found on high-end Sony Cinema cameras that squeezes up to 1300% more dynamic range into the video signal than traditional REC709, for increased post-production flexibility. HLG (Hybrid Log-Gamma) support is also available, along with the BT.2020 colour space, for recording within a wide colour gamut and, in addition to S-Log2, S-Log3 is also available for producing an effective 14-stop dynamic range with increased grading control in the shadow to mid-tone regions of the image.\u003c\/p\u003e\n\u003cp\u003eSpeed is also a huge advantage of the ZV-1, and, in the video, users will benefit from advanced High Frame Rate shooting and super slow motion. In Full HD, shooters will have access to a standard 120 fps setting that will enable outstanding slow motion when placed in editing software. In addition to this, the camera also offers a dedicated HFR mode that boosts the camera's frame rate to up to 960 fps.\u003c\/p\u003e\n\u003cp\u003eA Photo Capture function is built directly into the camera, allowing shooters to quickly save an 8.29MP still from their UHD 4K movies. Full HD can also benefit from this feature, where users will be able to pull a 2MP still. Additionally, the camera is NTSC\/PAL switchable, making it usable around the world, vertical videos can be recorded with embedded metadata to correct for the vertical orientation during playback.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eFast Hybrid AF System with 315 Phase-Detection Points\u003c\/h3\u003e\n\u003cp\u003eThe ZV-1 is equipped with an on-sensor phase-detection AF system that dramatically improves autofocus speed for both stills and video. The camera uses a hybrid system with 315 phase-detection points that cover approximately 65% of the frame along with a 425-area contrast-detection system to provide fast, accurate focusing in a range of situations. It is able to lock onto subjects quickly and can use Real-time Tracking for AI-based tracking on moving subjects. Real-time Eye AF, suitable for both humans and animals, also ensures critical sharpness when shooting portraits.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eWireless Connectivity\u003c\/h3\u003e\n\u003cp\u003eBuilt-in Bluetooth and Wi-Fi connectivity enable instant transferring of imagery to mobile devices for direct sharing online to social networking, via email, and to cloud storage sites. Once connected, the linked mobile device can also display a live view image on its screen and, using Smart Remote Control, remotely control the camera's shutter release. Additionally, connection to a smartphone using a QR code is also possible and the ZV-1 is also compatible with the Movie Edit add-on from the Imaging Edge mobile app. Bluetooth connectivity also enables connecting to the optional GP-VPT2BT Wireless Shooting Grip for efficient camera control.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eOther Camera Features\u003c\/h3\u003e\n\u003cp\u003eInterval shooting mode is ideal for creating time-lapse movies with the aid of Imaging Edge software. Intervals can be selected between 1-60 seconds for recording up to 9999 sequential free. Also, in-camera battery charging is possible via the USB port using a portable battery to benefit long interval shooting sessions.\u003c\/p\u003e\n\u003cp\u003eAnti-Distortion electronic shutter can enable completely silent shooting as well as the ability to work at shutter speeds as fast as 1\/32000 second. This shutter also keeps rolling shutter effects to an absolute minimum and enables photographers to work in bright light with wider apertures.\u003c\/p\u003e\n\u003cp\u003eThe Fn menu can be accessed and edited immediately after continuous shooting, while data writing is still in progress.\u003c\/p\u003e\n\u003cp\u003eThe file name setting allows users to change the first three characters of the file name from DSC to three characters of their choice. Additionally, images shot in continuous mode can also be displayed, reviewed, and deleted in the groups they were shot for faster operation.\u003c\/p\u003e\n\u003cp\u003eStep Zoom lets you quickly change between five common focal lengths (24, 28, 35, 50, or 70mm) by rotating the control ring.\u003c\/p\u003e\n\u003cp\u003eUsers can set a minimum shutter speed when using ISO AUTO to help minimize shutter blur.\u003c\/p\u003e\n\u003cp\u003eCreative Style settings: Standard, Vivid, Neutral, Clear, Deep, Light, Portrait, Landscape, Sunset, Night Scene, Autumn Leaves, Black \u0026amp; White, Sepia, and Style Box.\u003c\/p\u003e\n\u003cp\u003ePicture Effect modes: Toy Camera, Pop Color, Posterization, Retro Photo, Soft High-Key, Partial Color, High Contrast Mono, Soft Focus, HDR Painting, Richtone Monochrome, Miniature, Watercolor, and Illustration.\u003c\/p\u003e\n\u003cp\u003ePicture Profile parameters: Black Level, Gamma (Movie, Still, Cine1-2, ITU709, ITU709 [800%], S-Log2, S-Log3, HLG, HLG1, HLG2, HLG3), Black Gamma, Knee, Color Mode, Saturation, Color Depth, Color Phase, Detail, Copy and Reset.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42720057983143,"sku":"GC35-ZV1W","price":749.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/1219_2.jpg?v=1666602165"},{"product_id":"sony-e-pz-10-20mm-f4-g-lens","title":"Sony E PZ 10-20mm F4 G Lens","description":"\u003cp\u003e\u003cb\u003eLightweight, Ultra-Wide, Power Zoom\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eA lens built with the hybrid shooter in mind, the Sony E 10-20mm f\/4 PZ G is a lightweight and versatile ultra-wide-angle APS-C zoom ideally suited for vlogging and content creation needs. Featuring Power Zoom, intuitive handling, and advanced optics, this portable go-to lens excels at daily shooting applications and the updated autofocus performance also brings it up to speed for stunning video production capabilities.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eOptimized for Video and Vlogging\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eBuilt with vlogging in mind, this lens's key attributes relate to video recording performance, ease of use, and a highly versatile design:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eElectronically controlled internal Power Zoom mechanism enables making smooth zooms during takes, with control possible via the lens body, using either the zoom lever or the zoom ring, or from select camera bodies.\u003c\/li\u003e\n\u003cli\u003eInternal zoom and internal focus design maintains the overall lens length during operation and also helps to reduce any shifts to the lens's center of gravity for better performance when mounted to a handheld gimbal.\u003c\/li\u003e\n\u003cli\u003eLinear AF system is especially quiet and smooth and also supports Linear Response MF for natural manual focusing control.\u003c\/li\u003e\n\u003cli\u003eSmooth Motion Optics (SMO) suppresses focus breathing to help maintain compositional accuracy when changing focus. This lens is also compatible with the Breathing Compensation function in select Alpha cameras.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cb\u003eG Series Optics\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eUltra-wide-angle zoom offers a versatile 15-30mm equivalent focal length range, striking an ideal balance between being wide enough for handheld, selfie style vlogging and narrow enough for natural, everyday recording. Also, the constant f\/4 maximum aperture offers consistency throughout the zoom range and marries brightness with a compact design.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThree aspherical elements help achieve high sharpness and suppress distortion and spherical aberrations.\u003c\/li\u003e\n\u003cli\u003eTwo ED elements promote greater clarity and color accuracy by reducing chromatic aberrations.\u003c\/li\u003e\n\u003cli\u003eOne ED Aspherical element further contributes to impressive image quality by correcting for a variety of aberrations.\u003c\/li\u003e\n\u003cli\u003eCircular diaphragm contributes a smooth and natural bokeh quality\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cb\u003eRefined Focusing Performance\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eLinear Motor system uses two separate motors to provide quick, quiet, and precise autofocus and tracking performance. This design also contributes to more natural, intuitive Linear Response manual focus control and an AF\/MF switch is located on the lens barrel for quick focus mode switching.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eInternal focusing design offers more responsive focusing performance and maintains a consistent overall lens length during operation.\u003c\/li\u003e\n\u003cli\u003eSuitable for close-up shooting, the minimum focusing distance at the 10mm position is 5.1\" and, at the 20mm position, is 6.7\" with a 0.18x maximum magnification; both of these close-up distances are only possible with manual focus. When using autofocus, the minimum focusing distance is 7.9\" with a 0.14x maximum magnification.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cb\u003eLightweight Design, Intuitive Handling\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eThis 10-20mm f\/4 prioritizes compactness and sports a lightweight design while still managing impressive optical performance and notable f\/4 constant maximum aperture. The lens is also weather-sealed and has an intuitive design for easy operability, making it a versatile wide-angle go-to lens for hybrid shooters and content creators.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eImpressively lightweight design weighs 6.3 oz and the sleek design measures 2.2\" long; making this lens ideal for everyday handheld use and travel applications.\u003c\/li\u003e\n\u003cli\u003eDust- and moisture-resistant design suits working in inclement conditions.\u003c\/li\u003e\n\u003cli\u003eBoth an integrated Power Zoom lever on lens barrel and a dedicated zoom ring can be used for simple focal length adjustment. When used on select Sony cameras, Power Zoom can also be used via on-camera controls.\u003c\/li\u003e\n\u003cli\u003eWith select Alpha cameras, the zoom ring rotation direction can also be adjusted.\u003c\/li\u003e\n\u003cli\u003eRemote zoom control is also possible via the optional GP-VPT2BT Wireless Shooting Grip or from a linked smartphone.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42720745160871,"sku":"GC35-SELP1020G","price":919.54,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/sel1020g.jpg?v=1716124647"},{"product_id":"sony-e-11mm-f18-lens","title":"Sony E 11mm F1.8 Lens","description":"\u003cp\u003e\u003cb\u003eSleek and Speedy Super-Wide\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eFeaturing an especially sleek and lightweight design, the Sony E 11mm f\/1.8 is also among the widest APS-C lenses, offering a 16.5mm equivalent focal length along with a bright f\/1.8 design. Perfect for selfie-style vlogging, architectural subjects, and landscape shooting, this lens's lightweight, portable design also makes it a go-to choice for travel and walkaround recording applications.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eOptical Design\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eUltra-wide-angle prime offers a 16.5mm equivalent focal length, making it a versatile option for subjects ranging from architecture to landscapes, as well as handheld vlogging needs.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBright f\/1.8 maximum aperture is ideal for shallow depth of field shooting and also excels in low-light conditions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eOptical design offers impressive sharpness across the frame and also contributes to high clarity by reducing colour fringing and a variety fo aberrations.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eRounded 7-blade diaphragm contributes a smooth and natural bokeh quality\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eRefined Focusing Performance\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eLinear Motor system uses two separate motors to provide quick, quiet, and precise autofocus and tracking performance. This design also contributes to more natural, intuitive Linear Response manual focus control and an AF\/MF switch is located on the lens barrel for quick focus mode switching.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eInternal focusing design offers more responsive focusing performance and maintains a consistent overall lens length during operation.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSuitable for close-up shooting, the minimum focusing distance is 4.7\" with a 0.2x maximum magnification when using manual focus, or 5.9\" with a 0.13x magnification when using autofocus.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSmooth Motion Optics (SMO) suppresses focus breathing to help maintain compositional accuracy when changing focus. This lens is also compatible with the Breathing Compensation function in select Alpha cameras.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003ePetite Design and Intuitive Handling\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eDust- and moisture-resistant design suits working in inclement conditions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCustomisable focus hold button on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eWhen paired with a camera featuring Active Mode stabilisation, the ultra-wide focal length works perfectly to produce stable shots while walking, along with a pleasing balance of subject and background in the frame when used at arm's length.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLens measures 2.3\" long and weighs 6.4 oz, making it a great portable choice that's well-suited to the sleeker size of APS-C bodies.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42720745193639,"sku":"GC35-SEL11F18","price":651.12,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7438344061095-A_c116e4c5-4204-4510-855a-eaee974934a8.jpg?v=1777613148"},{"product_id":"sony-e-15mm-f14-g-lens","title":"Sony E 15mm F1.4 G Lens","description":"\u003cp\u003e\u003cb\u003eUltra-Fast, Ultra-Compact\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eSony's fastest APS-C lens, the E 15mm f\/1.4 G is a bright, wide-angle 22.5mm-equivalent prime featuring advanced G Series optics and a sleek design that's ideal for travel, landscapes, and walkaround shooting. In addition to prioritizing image quality and speed, this lens also features an intuitive-to-handle design and smooth focusing performance that suits vlogging and video recording applications.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eG Series Lens\u003c\/b\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWide-angle prime offers a 22.5mm equivalent focal length, making it a versatile option for anything from street to landscape to travel, as well as for selfie-style vlogging needs.\u003c\/li\u003e\n\u003cli\u003eFast f\/1.4 maximum aperture is ideal for shallow depth of field and selective focusing techniques, and also excels in low-light conditions.\u003c\/li\u003e\n\u003cli\u003eThree aspherical elements help achieve high sharpness and suppress distortion and spherical aberrations.\u003c\/li\u003e\n\u003cli\u003eOne Super ED and two ED elements promote greater clarity and color accuracy by reducing chromatic aberrations.\u003c\/li\u003e\n\u003cli\u003eRounded 7-blade diaphragm contributes a smooth and natural bokeh quality.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cb\u003eRefined Focusing Performance\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eLinear Motor system uses two separate motors to provide quick, quiet, and precise autofocus and tracking performance. This design also contributes to more natural, intuitive Linear Response manual focus control and an AF\/MF switch is located on the lens barrel for quick focus mode switching.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eInternal focusing design offers more responsive focusing performance and maintains a consistent overall lens length during operation.\u003c\/li\u003e\n\u003cli\u003eSuitable for close-up shooting, the minimum focusing distance is 6.7\" with a 0.15x maximum magnification when using manual focus, or 7.9\" with a 0.12x magnification when using autofocus.\u003c\/li\u003e\n\u003cli\u003eSmooth Motion Optics (SMO) suppresses focus breathing to help maintain compositional accuracy when changing focus. This lens is also compatible with the Breathing Compensation function in select Alpha cameras.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cb\u003eRobust Design and Intuitive Handling\u003c\/b\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDust- and moisture-resistant design suits working in inclement conditions.\u003c\/li\u003e\n\u003cli\u003ePhysical aperture ring can be de-clicked for smooth, silent aperture switching to benefit video applications.\u003c\/li\u003e\n\u003cli\u003eCustomizable focus hold button on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/li\u003e\n\u003cli\u003eLens measures 2.7\" long and weighs 7.7 oz, making it a great portable choice that's well-suited to the sleeker size of APS-C bodies.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42720745226407,"sku":"GC35-SEL15F14G","price":919.54,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/sel15f14g.jpg?v=1666601089"},{"product_id":"sony-fe-24-70mm-f28-gm-ii-lens","title":"Sony FE 24-70mm F2.8 GM II Lens","description":"\u003ch3\u003eSony FE 24-70mm F2.8 GM II Lens\u003c\/h3\u003e\n\u003cp\u003eA refined take on the fast standard zoom, the Sony FE 24-70mm f\/2.8 GM II is not only smaller and lighter than the previous generation, it also features a variety of optical, focusing, and handling upgrades, catering to both photo and video applications, that make this the most well-rounded G Master zoom to date.\u003c\/p\u003e\n\u003ch3\u003eG Master Image Quality\u003c\/h3\u003e\n\u003cp\u003eDesigned to rival the primes, this zoom's optics have been revamped to provide even greater resolution, clarity, and bokeh quality.\u003c\/p\u003e\n\u003cp\u003eBright f\/2.8 constant aperture allows users to capture images in dim lighting conditions and with a shallow depth of field.\u003c\/p\u003e\n\u003cp\u003eTwo ED (extra-low dispersion) and two Super ED elements effectively suppress chromatic aberrations and colour fringing for greater clarity and colour fidelity.\u003c\/p\u003e\n\u003cp\u003eFive aspherical elements, including two extreme aspherical elements (XA), minimise spherical aberrations, distortion, and also reduce 'onion ring' bokeh.\u003c\/p\u003e\n\u003cp\u003eNano AR Coating II controls flare and ghosting with support from a new optical design that reduces internal reflections.\u003c\/p\u003e\n\u003cp\u003eAn 11-blade aperture diaphragm helps create smooth, circular bokeh at all aperture settings.\u003c\/p\u003e\n\u003ch3\u003eFaster AF and Floating Focus Mechanism\u003c\/h3\u003e\n\u003cp\u003eFaster focusing performance, improved close-up shooting, and enhanced control are all benefits of the redesigned focusing system.\u003c\/p\u003e\n\u003cp\u003eFour XD (extreme dynamic) Linear Motors contribute to greatly improved focusing performance, compared to the DDSSM system of the predecessor, including faster, quieter, and more precise AF that's ideal for both photo and stills.\u003c\/p\u003e\n\u003cp\u003eFaster AF means improved focusing when working with fast-moving subjects; support is available for shooting at up to 30 fps, full AF is maintained even when shooting stopped down, and focus tracking is possible even when changing the zoom position.\u003c\/p\u003e\n\u003cp\u003eFloating focusing mechanism helps maintain image quality throughout the focusing range, which is especially important considering the impressive close-up performance of this lens: minimum focusing distance of 8.3\" at the 24mm position or 11.8\" at the 70mm position and a maximum magnification of 0.32x at the 70mm position.\u003c\/p\u003e\n\u003cp\u003eInternal focusing design promotes snappier, more responsive focusing performance and also maintains the overall lens length during operation.\u003c\/p\u003e\n\u003ch3\u003eImproved Control and Video Capabilities\u003c\/h3\u003e\n\u003cp\u003eJust as camera design has grown to appeal to both photo and video shooters, this lens has also been updated with a series and attributes that specifically appeal to video shooters' needs.\u003c\/p\u003e\n\u003cp\u003eFocus breathing, focus shift, and axial shift during zooming have all been minimised to prevent unwanted movements and angle of view variations for greater compositional accuracy during recording.\u003c\/p\u003e\n\u003cp\u003eSupports the Breathing Compensation function in select cine-line and Alpha cameras.\u003c\/p\u003e\n\u003cp\u003eThe XD Linear Motors are also especially quiet to better enable the use of AF during video recording.\u003c\/p\u003e\n\u003cp\u003eLinear Response MF provides natural, intuitive manual focus control.\u003c\/p\u003e\n\u003cp\u003eManual aperture ring can be de-clicked for silent operation and the zoom smoothness can be adjusted depending on the desired torque.\u003c\/p\u003e\n\u003ch3\u003eCompact, Lightweight, and Robust Design\u003c\/h3\u003e\n\u003cp\u003eAmong the smallest and lightest f\/2.8 standard zooms available, this lens doesn't lose sight of its professional attributes and also remains a weather-sealed, durable lens for use in trying working conditions.\u003c\/p\u003e\n\u003cp\u003eApproximately 22% lighter and 18% smaller than its predecessor, this zoom is a highly portable and versatile option for a huge variety of shooting applications.\u003c\/p\u003e\n\u003cp\u003eNow fit with a manual aperture ring, tactile exposure control is possible. This ring can be de-clicked for smooth and silent iris pulls or it can be locked in the 'A' position for camera-based aperture switching.\u003c\/p\u003e\n\u003cp\u003eTwo programmable focus hold buttons and a focus mode switch for intuitive focus control.\u003c\/p\u003e\n\u003cp\u003eZoom smoothness switch for changing between Smooth and Tight zoom ring torque.\u003c\/p\u003e\n\u003cp\u003eHybrid construction uses both metal and plastic components to maximise both durability and a low weight design.\u003c\/p\u003e\n\u003cp\u003eDust- and moisture-resistant design includes rubber gaskets at each seam and a rubber ring sealing the lens mount for ensured use when working in inclement weather conditions.\u003c\/p\u003e\n\u003cp\u003eFront lens element has a fluorine coating that repels water, oil, and other contaminants and makes the lens easier to clean.\u003c\/p\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cp\u003eFull-Frame | f\/2.8 to f\/22\u003c\/p\u003e\n\u003cp\u003eFast Standard Zoom\u003c\/p\u003e\n\u003cp\u003e22% Lighter, 18% Smaller than Previous\u003c\/p\u003e\n\u003cp\u003eFour XD Linear AF Motors, Floating Focus\u003c\/p\u003e\n\u003cp\u003eAperture De-Click and Lock Switches\u003c\/p\u003e\n\u003cp\u003eZoom Smoothness Switch\u003c\/p\u003e\n\u003cp\u003eXA and Super ED Elements\u003c\/p\u003e\n\u003cp\u003eNano AR Coating II and Fluorine Coating\u003c\/p\u003e\n\u003cp\u003eDust and Moisture-Resistant Construction\u003c\/p\u003e\n\u003cp\u003eRounded 11-Blade Diaphragm\u003c\/p\u003e\n\u003ch3\u003eWhat's in the Box:\u003c\/h3\u003e\n\u003cp\u003eSony FE 24-70mm F2.8 GM II Lens\u003c\/p\u003e\n\u003cp\u003eALC-F82S 82mm Front Lens Cap\u003c\/p\u003e\n\u003cp\u003eALC-R1EM Rear Lens Cap\u003c\/p\u003e\n\u003cp\u003eALC-SH168 Lens Hood\u003c\/p\u003e\n\u003cp\u003eLens Case\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42720745947303,"sku":"GC35-SEL2470GM2","price":2299.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7438344224935-A_1ed53126-674e-4d46-9e32-605298d9c363.jpg?v=1777613177"},{"product_id":"sony-fe-70-200mm-f2-8-gm-m2-lens","title":"Sony FE 70-200mm F2.8 GM M2 Lens","description":"\u003ch3\u003eSony FE 70-200mm F2.8 GM M2 Lens\u003c\/h3\u003e\n\u003cp\u003eSony's FE 70-200mm f\/2.8 GM OSS II takes the classic fast zoom and elevates performance to a whole new level. This lens builds upon the best parts of the original and makes them even better while simultaneously reducing weight by 29%-making this lens the lightest in its class. Sony has also given this lens a brand-new AF system that promises up to four times the speed and has made plenty of optical optimisations that will appeal to video shooters, including improvements to focus breathing and focus shift. Whether you shoot portraits, sports, landscapes, or video, the 70-200mm f\/2.8 will get the job done.\u003c\/p\u003e\n\u003ch3\u003eImproved Optical Performance\u003c\/h3\u003e\n\u003cp\u003eA hallmark of the G Master line is outstanding optical performance with both high sharpness and smooth bokeh. Using a new design, the FE 70-200mm f\/2.8 GM OSS II promises corner-to-corner sharpness across the entire zoom range-even when shooting wide open at f\/2.8. Along with that, a newly designed 11-blade aperture helps create soft, pleasing bokeh.\u003c\/p\u003e\n\u003cp\u003eFast f\/2.8 constant aperture allows users to capture images in dim lighting conditions and with a shallow depth of field.\u003c\/p\u003e\n\u003cp\u003eTwo ED (extra-low dispersion) and two Super ED elements, including one aspherical ED element, effectively suppress chromatic and spherical aberrations.\u003c\/p\u003e\n\u003cp\u003eTwo aspherical lenses, including one extreme aspherical lens (XA), minimise distance-related aberrations and also reduce 'onion ring' bokeh.\u003c\/p\u003e\n\u003cp\u003eNano AR Coating II controls flare and ghosting with support from a new optical design that reduces internal reflections.\u003c\/p\u003e\n\u003cp\u003eAn 11-blade aperture diaphragm helps create smooth, circular bokeh at all aperture settings.\u003c\/p\u003e\n\u003cp\u003eTaking cues from their cinema division, Sony has optimised the 70-200mm II for video. Changes include a dramatic reduction of focus breathing and focus shift, improved autofocus performance, and a Linear Response MF system to ensure consistent, natural-feeling operation. Full-time Direct Manual Focus (DMF) also makes it easy to make quick adjustments using the focus ring while in AF modes.\u003c\/p\u003e\n\u003cp\u003eThe exterior design of the lens also sees some big changes. One clear example is the addition of a physical aperture ring that was not present on its predecessor. Users will be able to de-click this ring at the flip of a switch for smooth iris control during shooting. This provides shooters with independent controls for focus, zoom, and iris.\u003c\/p\u003e\n\u003ch3\u003eFast Autofocus and Reliable Image Stabilisation\u003c\/h3\u003e\n\u003cp\u003eAmong the biggest improvements with the 70-200mm II is a vastly superior autofocus system. Now comprised of 4 XD Linear motors, the lens now performs up to four times faster. Focus tracking while zooming sees its own specific improvement of around 30% when compared to the previous model. Users will also enjoy high-speed continuous shooting at up to 30 fps with AF and video will benefit from the near-silent operation.\u003c\/p\u003e\n\u003cp\u003eAn advanced Optical SteadyShot image stabilisation system will ensure sharp images while shooting handheld at even the longest focal lengths. Multiple modes are available, including standard, panning, and a new Mode 3 for moving subjects.\u003c\/p\u003e\n\u003ch3\u003eProfessional Design and Durability\u003c\/h3\u003e\n\u003cp\u003eBeing designed for professional use, the 70-200mm II has been ruggedised with advanced weather sealing. The weight has also been reduced by approximately 29%, to just under 1 kg, making this model among the lightest in its class. Optics have also been designed for balance with an internal zoom mechanism, minimising front heaviness to provide a more ergonomic centre of gravity.\u003c\/p\u003e\n\u003cp\u003eOther features of the physical design include three programmable focus hold buttons, all located in 90-degree increments, for more tactile control over select settings in both landscape and portrait orientation. Users also have a removable tripod foot for added stability on support systems.\u003c\/p\u003e\n\u003cp\u003eFocus range limiter switch will optimise performance and improve AF speed and responsiveness in certain shooting scenarios.\u003c\/p\u003e\n\u003cp\u003eZoom ring torque has been optimised.\u003c\/p\u003e\n\u003cp\u003eIris lock switch prevents users from accidentally moving the aperture ring to or from the auto aperture position.\u003c\/p\u003e\n\u003cp\u003eFront lens element has a fluorine coating that repels water, oil, and other contaminants and makes the lens easier to clean.\u003c\/p\u003e\n\u003cp\u003eIncluded lens hood features a locking button and a filter window for easier adjustment of variable filters (e.g. polarisers, ND).\u003c\/p\u003e\n\u003ch3\u003eTeleconverter Compatibility\u003c\/h3\u003e\n\u003cp\u003eThe FE 70-200mm f\/2.8 GM OSS II is compatible with Sony's optional FE 1.4x and 2.0x teleconverters. These teleconverters can be used while still retaining full autofocus capabilities. When used, the 1.4x and 2.0x teleconverters will provide effective focal lengths and apertures of 98-280mm f\/4 and 140-400mm f\/5.6, respectively.\u003c\/p\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cp\u003eE-Mount Lens\/Full-Frame Format\u003c\/p\u003e\n\u003cp\u003eAperture Range: f\/2.8 to f\/22\u003c\/p\u003e\n\u003cp\u003e29% Weight Reduction from Previous Model\u003c\/p\u003e\n\u003cp\u003eFour XD Linear AF Motors; 4x Faster AF\u003c\/p\u003e\n\u003cp\u003eOne XA \u0026amp; One Aspherical Elements\u003c\/p\u003e\n\u003cp\u003eTwo ED Elements \u0026amp; Two Super ED Elements\u003c\/p\u003e\n\u003cp\u003eNano AR Coating II\u003c\/p\u003e\n\u003cp\u003eOptical Steady Shot Image Stabilisation\u003c\/p\u003e\n\u003cp\u003eDust and Moisture-Resistant Construction\u003c\/p\u003e\n\u003cp\u003eEleven-Blade Circular Diaphragm\u003c\/p\u003e\n\u003ch3\u003eWhat's in the Box:\u003c\/h3\u003e\n\u003cp\u003eSony FE 70-200mm F2.8 GM M2 Lens\u003c\/p\u003e\n\u003cp\u003eLens Hood for FE 70-200mm f\/2.8 GM OSS II Lens\u003c\/p\u003e\n\u003cp\u003eALC-F77S 77mm Front Lens Cap\u003c\/p\u003e\n\u003cp\u003eALC-R1EM Rear Lens Cap\u003c\/p\u003e\n\u003cp\u003eSoft Case\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42720746668199,"sku":"GC35-SEL70200GM2","price":2888.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7438344487079-A_b691a248-89a5-492b-ae92-201258f7b0dd.jpg?v=1777613181"},{"product_id":"sony-fe-16-35mm-f4-pz-g-lens","title":"Sony FE 16-35mm F4 PZ G Lens","description":"\u003ch3\u003eSony FE 16-35mm F4 PZ G Lens\u003c\/h3\u003e\n\u003cp\u003eA compact design with superb optics and a power zoom function makes the Sony PZ 16-35mm f\/4 G an ideal choice for all types of creators, whether that means you shoot video, stills, or both. This ultra-wide lens is among the lightest in its class and the constant f\/4 aperture strikes an ideal balance that is bright enough for available-light shooting while remaining portable for all-day shoots.\u003c\/p\u003e\n\u003ch3\u003eOptimised for Video\u003c\/h3\u003e\n\u003cp\u003eA perfect companion for content creators, this lens's key features are ideal for video applications, including Power Zoom, suppressed focusing breathing, and versatile focus handling, along with a well-balanced design that performs well when mounted on a gimbal or drone or used handheld:\u003c\/p\u003e\n\u003cp\u003eThe electronically controlled Power Zoom mechanism enables making smooth zooms during takes, with control possible via the lens body or from select camera bodies.\u003c\/p\u003e\n\u003cp\u003ePower Zoom can be used in conjunction with Sony camera's Clear Image Zoom function, which can further extend the effective reach by up to 2x while maintaining near original image quality. If the lens's zoom speed is set to Slow, and the zoom control is performed remotely from the camera body, the zooming transition will be seamless from optical zoom to Clear Image Zoom.\u003c\/p\u003e\n\u003ch3\u003eOptical Design\u003c\/h3\u003e\n\u003cp\u003eWide-angle zoom design covers ultra-wide to standard wide focal lengths and a constant f\/4 maximum aperture offers consistency and a strong balance between brightness and a compact design.\u003c\/p\u003e\n\u003cp\u003eTwo Advanced Aspherical (AA) elements and one aspherical element help achieve high sharpness and suppress distortion and spherical aberrations.\u003c\/p\u003e\n\u003cp\u003eSuper ED and ED elements promote greater clarity and colour accuracy by reducing chromatic aberrations.\u003c\/p\u003e\n\u003cp\u003eOne ED Aspherical element further contributes to impressive image quality by correcting for a variety of aberrations.\u003c\/p\u003e\n\u003cp\u003eSpecial attention has been given to achieve consistent and sharp performance throughout the zoom and focus ranges for maximum versatility.\u003c\/p\u003e\n\u003cp\u003eRounded seven-blade diaphragm contributes a smooth bokeh quality.\u003c\/p\u003e\n\u003ch3\u003eVersatile Focusing Performance\u003c\/h3\u003e\n\u003cp\u003eAn XD Linear Motor system uses two separate motors to provide quick, quiet, and precise autofocus and tracking performance. 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The lens is also weather-sealed and features an intuitive design for easy operability, making it a versatile wide-angle go-to lens for hybrid shooters and content creators.\u003c\/p\u003e\n\u003cp\u003eImpressively lightweight and sleek design suits everyday handheld use and is ideal for travel applications.\u003c\/p\u003e\n\u003cp\u003eDust- and moisture-resistant design suits working in inclement conditions and a fluorine coating has also been applied to the front element to resist dust, oils, and fingerprints, and to also make cleaning the front element easier.\u003c\/p\u003e\n\u003cp\u003eIntegrated Power Zoom control on lens barrel for simple focal length adjustment. When used on select Sony cameras, Power Zoom can also be used via on-camera controls.\u003c\/p\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cp\u003eE-Mount Lens\/Full-Frame Format\u003c\/p\u003e\n\u003cp\u003eAperture Range: f\/4 to f\/22\u003c\/p\u003e\n\u003cp\u003ePower Zoom Mechanism; Internal Zoom\u003c\/p\u003e\n\u003cp\u003eSuper ED, ED, and Aspherical Elements\u003c\/p\u003e\n\u003cp\u003eDual XD Linear AF Motors\u003c\/p\u003e\n\u003cp\u003eSuppressed Focus Breathing\u003c\/p\u003e\n\u003cp\u003ePhysical Aperture Ring; De-Click Switch\u003c\/p\u003e\n\u003cp\u003eFluorine Coating, Weather-Sealed Design\u003c\/p\u003e\n\u003cp\u003eRounded 7-Blade Diaphragm\u003c\/p\u003e\n\u003ch3\u003eWhat's in the Box:\u003c\/h3\u003e\n\u003cp\u003eSony FE 16-35mm F4 PZ G Lens\u003c\/p\u003e\n\u003cp\u003eALC-F72S 72mm Front Lens Cap\u003c\/p\u003e\n\u003cp\u003eALC-R1EM Rear Lens Cap\u003c\/p\u003e\n\u003cp\u003eALC-SH172 Lens Hood\u003c\/p\u003e\n\u003cp\u003eLens Case\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42720746799271,"sku":"GC35-SELP1635G","price":1287.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7438344585383-A_c42a2670-59e5-4c07-b1ed-92ab00a226e5.jpg?v=1777613148"},{"product_id":"sony-cinema-line-fx30-apsc-mirrorless-camera-e-mount","title":"Sony Cinema Line FX30 APS-C Mirrorless Camera with XLR Handle - E Mount","description":"\u003cp\u003eThe Sony Cinema Line FX30 APS-C Mirrorless Camera with XLR Handle is an innovative addition to Sony's full-frame mirrorless camera lineup. Featuring a large 24.2MP Exmor CMOS sensor, the FX30 captures stunning images with incredible detail and low noise. It also features fast hybrid autofocus for capturing fast-moving subjects with ease. And thanks to its lightweight, ergonomic design, it is easy to transport and use in any situation.\u003c\/p\u003e\n\u003cp\u003eThe included XLR handle adds further flexibility by allowing you to mount high quality audio microphones directly onto your camera without needing additional cables or mounting hardware. With 4K recording capabilities and advanced picture profiles, the Sony Cinema Line FX30 delivers professional image quality in a compact form factor. It's the perfect camera for experienced filmmakers and photographers looking to take their projects to the next level.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eFEATURES\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch3\u003e\n\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e \u003c\/span\u003e\u003cstrong\u003eLog recording for smooth cinematic colour grading \u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThe S-Log3 gamma curve provided in the FX30 has been designed with an emphasis on smooth gradations that make it easier to achieve cinematic image quality when colour grading in post production. S-Log3 and S-Gamut3.Cine not only offer high-quality color reproduction over a wide latitude, but also facilitate colour matching with footage from other Cinema Line cameras. To bring out the best in footage shot with the FX30, special care has been taken to adjust the camera's output to ensure that the highest image quality can be easily achieved during post processing. \u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eRecording formats that facilitate visual expression \u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eCapable of capturing 10-bit 4:2:2 video internally when using Long GOP or All Intra compression, the FX30 makes it possible to grade for fuller, more natural gradations while generally providing greater editing freedom. Additionally, the FX30 supports the XAVC HS format recording, using the MPEG-H HEVC\/H.265 codec roughly doubles the compression efficiency. Compared to a normal 4K XAVC S format, XAVC HS format allows for detailed 10-bit video with 4:2:2 colour sampling at comparable or lower data rates. \u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eImport user LUTs for ultimate creator control\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eWhen recording with the S-Log3 gamma curve, the low-contrast image displayed on the monitor can make it difficult to judge how the final image will look. The FX30 allows custom LUTs to be applied to the LCD monitor and HDMI output, providing a more accurate preview of the final image. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eUser LUTs can be applied to the LCD monitor and HDMI output while recording, or embedded in clips to facilitate post-production processing. The FX30 even includes a new s709 preview LUT that can provide a more cinematic. \u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eCompact and lightweight form factor \u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThe FX30 body is just 77.8 mm high, 129.7 mm wide, and 84.5 mm deep, excluding protrusions. It weighs just 646 grams with battery and memory card or 951 grams with XLR handle unit, and features a distinctive flat-top design that is suitable not only for handheld shooting, but for gimbal mounting. The camera grip has been designed to provide optimum flexibility, stability, and comfort for extended handheld shooting sessions. \u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eAdvanced Autofocus for movie makers \u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eWide-area autofocus with intelligent tracking uses focal-plane phase-detection for tenacious subject tracking across almost the entire frame. Tracking features keep the subject in steady focus so the user can concentrate on composition. Real-time Eye AF ensures precise focus on the face and eyes (human, animal, or bird), while Real-time Tracking provides reliable tracking thanks to Sony‚Äòs unique AI-based subject recognition algorithms. Stable AF and flexible focusing are available for a wide range of shooting situations. Improved tracking is achieved when shooting at high frame rates such as 120p. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eAdditionally detailed AF settings are capable through AF Transition Speed and AF Subject Shift Sensitivity. These parameters allow for more detailed AF control. AF Transition Speed is ideal for creating rack focus effects to effectively guide the viewers' eye. AF Subject Shift Sensitivity determines how -sticky\" AF will be. Both parameters can be assigned to custom keys for fast access while shooting. \u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eFlexible operability with redesigned menu \u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eIt is possible to access frame rates, shutter speed, change LUTs, adjust focus modes, and other essential shooting parameters via a list-style Main menu. The Main menu display can be assigned to a custom button so that parameters can be quickly checked and edited as needed prior to shooting. Separate Main menus optimized for movies and stills are provided. \u003c\/span\u003e\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42831313043623,"sku":"GC35-ILMEFX30","price":3159.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/GC35-ILMEFX30.jpg?v=1717468729"},{"product_id":"sony-cinema-line-fx30-aps-c-mirrorless-camera-body-only-e-mount","title":"Sony Cinema Line FX30 APS-C Mirrorless Camera Body Only - E Mount","description":"\u003ch3\u003eSony Cinema Line FX30 APS-C Mirrorless Camera Body Only - E Mount\u003c\/h3\u003e\n\u003cp\u003eLeveraging the power of a newly developed APS-C sensor, the Sony FX30 provides everyday content creators and aspiring filmmakers with a powerful, yet accessible cinema camera with which to push their cinematic journey to new heights. It blends an imaging pipeline designed for cinematic capture with a comprehensive feature set and intuitive operation to create a complete system for all levels of filmmaking.\u003c\/p\u003e\n\u003ch3\u003e26MP APS-C\/Super 35 Exmor R BSI CMOS Sensor\u003c\/h3\u003e\n\u003cp\u003eThe FX30's advanced imaging system is on par with other options in Sony's Cinema Line-capturing detailed 10-bit UHD 4K imagery at up to 120 fps-giving it specs fitting a true cinema camera. The newly developed 26MP APS-C Exmor R CMOS sensor and BIONZ XR processor are able to create high-quality 4K images with the Super 35 (16:9) area. This system is capable of capturing 14+ stops of dynamic range and benefits from Dual Base ISO architecture to improve low-light performance.\u003c\/p\u003e\n\u003ch3\u003eMedia Options\u003c\/h3\u003e\n\u003cp\u003eFor recording high-bitrate footage at high frame rates, the FX30 uses an advanced, versatile set of media slots. The camera features dual CFexpress Type A\/SD card slots, allowing users to select between different media types for different situations. CFexpress Type A has ultra-fast speeds that can be used for the FX30's most advanced recording functions, while SD cards are often more common and still have great speed and high capacities.\u003c\/p\u003e\n\u003ch3\u003eErgonomic Form for Solo Operation\u003c\/h3\u003e\n\u003cp\u003eLightweight and compact, the FX30 (in a design that matches the FX3) offers users the ability to shoot without needing a cage. Users can also enjoy smooth handheld footage thanks to a 5-axis in-body image stabilisation system.\u003c\/p\u003e\n\u003cp\u003eThe body features multiple threaded mounting points that are ideal for accessories and a Multi Interface Shoe that supports advanced accessories. 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Whether you're shooting interviews, outdoor street scenes, or just quick updates for social media, the ECM-G1's highly directional supercardioid pickup pattern focuses audio capture narrowly on the subject directly in front of the camera, helping to reject unwanted background sound from the sides and rear. The large 14.6mm mic capsule delivers a full-range sound, rivaling that of a dedicated professional audio recorder like the Sony PCM-D100.\u003c\/p\u003e\n\u003cp\u003eThe ECM-G1 offers a 3.5mm output jack for use with a wide variety of DSLR and mirrorless cameras (3.5mm audio cable included). And, of course, the mic is compatible with Sony's Multi-Interface (MI) shoe, which provides Sony shooters with a cable-free connection for powering and in-camera audio recording. A furry windscreen is included for outdoor shoots.\u003c\/p\u003e\n\u003ch3\u003eSmall Enough to Stay Out of Your Way, Even on Gimbals\u003c\/h3\u003e\n\u003cli\u003eWith a weight of only 1.2 ounces and a length of only 1.9\", you can leave the ultracompact ECM-G1 attached to your camera all the time, so you don't have to sacrifice audio quality on a spur-of-the-moment take.\u003c\/li\u003e\n\u003cli\u003eThe unobtrusive design ensures the mic stays out of the way of both the viewfinder and your framed shot, even with wide-angle lenses, making it ideal for tight vlogging shots.\u003c\/li\u003e\n\u003cli\u003eThe back of the microphone won't touch your forehead when you're looking through the viewfinder and setup is easy, even with gimbals and grips.\u003c\/li\u003e\n\u003ch3\u003eMI Shoe Connectivity for Sony Cameras\u003c\/h3\u003e\n\u003cp\u003eCable-free connection:\u003c\/p\u003e\n\u003cli\u003eNo cables are required for connection to a wide range of Sony cameras equipped with an MI shoe. The absence of connecting cables means that no noise can be transmitted to the microphone mechanically via cables and connectors, and that no cable gets in the way of your shoot.\u003c\/li\u003e\n\u003cp\u003eBattery-free operation:\u003c\/p\u003e\n\u003cli\u003ePower is supplied via the MI shoe in compatible cameras, so you don't have to worry about microphone batteries running out during a shoot.\u003c\/li\u003e\n\u003ch3\u003e3.5mm Jack Connectivity for DSLR\/Mirrorless Cameras\u003c\/h3\u003e\n\u003cli\u003eThe ECM-G1 also comes with a 3.5mm audio-output jack and cable for use on compatible DSLR\/mirrorless cameras and recording devices equipped with a 3.5mm audio-input jack.\u003c\/li\u003e\n\u003cli\u003eIn this configuration, the mic runs on internal battery power.\u003c\/li\u003e\n\u003ch3\u003eDesigned to Minimize Shock and Vibration Noise\u003c\/h3\u003e\n\u003cli\u003eThe ECM-G1 features a vibration-suppressing design to effectively minimize reduce minor bumps and mechanical noise—such as when focusing or zooming—which can degrade audio quality.\u003c\/li\u003e\n\u003ch3\u003eSupplied Windscreen\u003c\/h3\u003e\n\u003cli\u003eThe ECM-G1 comes with a furry windshield that's easily detachable and effective with reducing wind noise for capturing crisp audio on outdoor shoots.\u003c\/li\u003e\n\u003ch3\u003eCompatibility\u003c\/h3\u003e\n\u003cp\u003eSony ECM-G1 Ultracompact Camera-Mount Vlogger Shotgun Microphone\u003c\/p\u003e\n\u003ch3\u003eDurable Design\u003c\/h3\u003e\n\u003cp\u003eThe ECM-G1 offers a 3.5mm output jack for use with a wide variety of DSLR and mirrorless cameras (3.5mm audio cable included). Optimized for Vlogger \u0026amp; Content Creator , Ultracompact, Unobtrusive Design , Supercardioid Directional Pickup Pattern , Compatible with MI Shoe and 3.5mm Jack.\u003c\/p\u003e\n\u003ch3\u003eFastens to Other Device\u003c\/h3\u003e\n\u003cp\u003eThe ECM-G1 offers a 3.5mm output jack for use with a wide variety of DSLR and mirrorless cameras (3.5mm audio cable included). And, of course, the mic is compatible with Sony's Multi-Interface (MI) shoe, which provides Sony shooters with a cable-free connection for powering and in-camera audio recording.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42896638705831,"sku":"GC35-ECMG1","price":165.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/products\/GC35-EMCG1.jpg?v=1668593444"},{"product_id":"sony-e-20-70mm-sony-e-mount","title":"Sony 20-70mm F4 G Lens - Sony E Mount","description":"\u003cp data-mce-fragment=\"1\"\u003eA groundbreaking standard zoom lens for everyday use, the ultra-wide\u003cstrong\u003e Sony 20-70mm F4 G Lens - Sony E Mount\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003espans a popular and versatile range of focal lengths in a compact and lightweight form. Designed to accommodate new trends in shooting styles popular among vloggers and content creators, this ultra-wide to portrait-length zoom provides excellent edge-to-edge sharpness and outstanding image quality for all your imaging needs. Offering an expansive field of view to suit selfie, landscape, cityscape, and other wide-angle applications, this lens also offers fast, precise, and quiet autofocus performance as well as excellent close-up performance at all focal lengths.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch2 data-mce-fragment=\"1\" class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eSony G Lens Image Quality\u003c\/h2\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\nDesigned for demanding visual creators, this ultra-wide zoom offers no compromises regarding image quality, autofocus performance, or movie-making functionality.\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEngineered for use with full-frame Sony E-mount mirrorless cameras, the lens's constant f\/4 maximum aperture maintains consistent illumination throughout the entire zoom range.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFeatures a combination of three ED elements, two AA elements, one ED aspherical element, and one standard aspherical element to effectively eliminate chromatic and spherical aberrations while also rendering excellent edge-to-edge sharpness and color fidelity.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eRounded 9-blade aperture provides deep, soft bokeh.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eEnhanced Autofocus and Video Capabilities\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"js-injected-html text_UbV5SNP5Eo\"\u003eOffering an enhanced feature set for both still photography and videography, the FE 20-70mm f\/4 G lens delivers fast focusing performance, improved tracking, and a series of attributes specifically designed for videographers.\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eTwo XD (extreme dynamic) linear motors provide smooth, silent, and precise autofocus performance as well as improved tracking performance for photos and videos.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eInternal focusing system maintains the overall length of the lens and does not rotate the lens barrel while focusing, enhancing the use of circular polarizers and variable ND filters.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eUpdated optical design effectively eliminates focus breathing, focus shift, and axial shift to prevent unwanted movements and angle of view variations during movie recording.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAperture ring with On\/Off click switch and iris lock switch prevents the aperture ring from being accidentally moved between the f\/4 and f\/22 settings.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eOptimized for filming, the lens supports active mode image stabilization and micro-step aperture control for smooth and seamless video capture.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eTwo programmable focus hold buttons and a focus mode switch for intuitive focus control.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMinimum focusing distance of 9.8\" with excellent close-up performance at all focal lengths.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eHandling and Design\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"js-injected-html text_UbV5SNP5Eo\"\u003eCompact and lightweight, this highly-versatile ultra-wide standard zoom offers a unique and expansive field of view for everyday shooting.\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHybrid construction uses both metal and plastic components to maximize both durability and a low weight design.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFluorine coating on front lens element repels water, dust, fingerprints, and other contaminants while also making it easier to clean the front of the lens.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eDust and moisture-resistant design includes a rubber ring to seal the lens mount for working in inclement weather conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":43039401377959,"sku":"GC35-SEL2070G","price":1322.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/4083\/0375\/files\/7556499210407-A_292838f7-235c-4efa-8d72-588a093f16ba.jpg?v=1777613153"}],"url":"https:\/\/www.georges.com.au\/collections\/sofy-sony-sale.oembed","provider":"Georges Cameras","version":"1.0","type":"link"}